2022-09-292022-05-012022-09-292022-09-29http://localhost:8080/handle/prefix/3819The company UPPVIE, created less than a year ago, specializes in paid online ad traffic, on social media platforms such as Google, Facebook, Instagram, Twitter, among others. The purpose of the work is to help the company Uppvie to evolve and help it solve its problems, in favor of the knowledge of the participating students. Applying the lessons of Budget Management, which is a financial plan based on the expected income and expenses of a company over a period of time, and Strategic Tax Management, which studies tax and tax regimes having an enormous connection with the matter of Budget management. Igor de Oliveira Miguel is CMO of the company that provides paid traffic services, he has been working with clients from 10 companies spread across 8 states in Brazil.Acesso Abertotráfego de anúncios onlineredes sociaisCNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAORelatório de Pesquisa