2020-08-182020-08-182020-08-182020-04-30http://localhost:8080/handle/prefix/1119The work was developed using the company Natura being a private company of Brazilian origin, leader in the national market, its structure and functionality and with the sale of cosmetics, fragrances, personal hygiene items.Acesso AbertoAdministraçãoGestão de marca: posicionamentoConsumidor: comportamentoMarketing: gestãoCNPQ::CIENCIAS SOCIAIS APLICADASRelatório de Pesquisa