2019-08-122019-06-302019-08-122019-06-01http://localhost:8080/handle/prefix/190In the contemporary market scenario, we can observe significant changes in the cultural, economic and technological environment of organizations, which reveals a context systematized by the word globalization, which reflects the exponential growth of international trade in association with the increasing speed of technological innovations.Acesso AbertoAdministraçãoGestão estratégicaGestão empreendedoraCNPQ::CIENCIAS SOCIAIS APLICADASRelatório de Pesquisa