2023-01-182023-01-182023-01-182022-11-30http://localhost:8080/handle/prefix/4771The choice for Natura was due to the company's prominence, being one of the most innovative in Brazil, in addition to having environmental responsibility, as we will show a little of the company's history from its foundation to the present day. We will try to show how the company uses accounting information to help its decisions to improve its performance in the globalized market.Acesso AbertoCiências ContábeisFinanças: controladoriaContabilidade gerencialProjeto IntegradoCNPQ::CIENCIAS SOCIAIS APLICADASRelatório de Pesquisa