2023-10-022023-10-022023-10-022023-06-30http://localhost:8080/handle/prefix/5837Creating a new venture in the contemporary world is challenging. Consumption patterns have been changing at an increasing speed, as new technologies appear on the market and transform ways of acting, thinking and existing in the world.Acesso AbertoRecursos HumanosGestão empreendedoraAdministração estratégicaPlanejamento estratégicoCNPQ::CIENCIAS SOCIAIS APLICADASRelatório de Pesquisa