2019-10-172019-10-172019-10-172017-11-30http://localhost:8080/handle/prefix/487The project was designed with the objective of verifying the marketing action within the company Carillon Informática, with the plan to analyze and identify its application and suggest points of improvement.Acesso AbertoAdministraçãoAnálise de Cenários: planejamento mercadológicoMarketing: gestão do compostoComportamento do consumidorGestão de Marcas: posicionamentoMarketing de serviços e varejoCNPQ::CIENCIAS SOCIAIS APLICADASDiagnóstico de Marketing do Carrilhão InformáticaRelatório de Pesquisa