2022-07-062022-04-022022-07-062022-07-06http://localhost:8080/handle/prefix/2886In this work, the members of the group will analyze the positioning of the Japanese Toyota brand and detail each perception of its customers, as well as the method of loyalty, behavior in the face of challenges, marketing and the service culture.Acesso AbertoMarca - AutomóveisPolítica: satisfaçãoFidelização: clienteCIÊNCIAS SOCIAIS APLICADASRelatório de Pesquisa