Brainstorning Empresarial: Delícias da Big
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Date
2023-06-30
Journal Title
Journal ISSN
Volume Title
Publisher
Fundação de Ensino Octávio Bastos
Abstract
The brainstorming technique, which was created in 1942, has been remodeled over the years to serve the purposes of companies. Aiming to stimulate the generation of ideas, provoke transformations, seek innovative solutions and encourage improvements based on healthy debate, brainstorming explores the creativity of participants, always in a playful and well-structured way. In this project, the brainstorming technique will be used to create a new business.
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Keywords
Recursos Humanos, Gestão empreendedora, Administração estratégica, Planejamento estratégico