Os quatro ''P'' do Marketing: Soufer Industrial LTDA
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Date
2022-07-14
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Fundação de Ensino Octávio Bastos
Abstract
The 4ps of Marketing, also known as Marketing Mix, is composed of: product (everything that is offered to the customer), price (in addition to price, the positioning of value), place (distribution) and promotion (dissemination). These 4 pillars of marketing serve to help make better decisions for the company. Soufer Industrial uses these techniques to continue growing in the market.
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Keywords
Marketing Mix