CADEIA DE SUPRIMENTOS: <NATURA COSMÉTICOS S.A.>
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Date
2021-11-01
Journal Title
Journal ISSN
Volume Title
Publisher
UNIFEOB
Abstract
Natura has an enormous production capacity and excellent prospects for
growth estimating to reach a mark of 450 million product units
produced. In this way, it invests approximately R$ 205 million, being one of the
the company's operations centers is one of the most modern of its kind in Latin America,
precisely for this reason the objective of this presentation is to represent in a clear and
detailed the steps of how logistics should be formed by a process of
planning, implementation and control of the efficient and effective flow of goods,
services and related information from the point of origin to the point of consumption
for the purpose of meeting customers' requirements with the company's products
Natura which consist of: Hygienic products, Fragrances and Cosmetics.
Description
Keywords
Estratégia em logística, Logística