Estratégia em Logística: Natura Cosméticos S.A.
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Date
2023-03-30
Journal Title
Journal ISSN
Volume Title
Publisher
Fundação de Ensino Octávio Bastos
Abstract
It is among one of the largest Brazilian cosmetics companies and successfully distributes its products throughout the country and also in Latin America, through standardized production and distribution stages, aligned and supported by the best market practices. The company is betting on technology to improve delivery of orders both from retailers and those made directly on its e-commerce.
Description
Keywords
Administração, Gestão Estratégica: custos, Gestão: cadeia de valor, Produtos: desenvolvimento