BRAINSTORMING EMPRESARIAL
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Date
2019-06-01
Journal Title
Journal ISSN
Volume Title
Publisher
Fundação de Ensino Octávio Bastos
Abstract
The intention of this study is the creation of a new venture, which aims to describe step by step its progress, following each step studied.
Entrepreneurial management: it is the union of all the concepts of entrepreneurship.
Entrepreneur profile: based on some characteristics, being creative, always looking for new ideas, understanding in business.
Sources of capital: resource, alternative sources, credit lines.
Proposal for a new venture: what to offer, where to act, why you are entering this market.
Strategic management: strategic planning, mission, vision and values, with a medium and long term objective.
Business strategy: Achieving goals, objectives and action plan.
Mission, vision and values: identity of your business.
Description
Keywords
Marketing, Gestão estratégica, Gestão empreendedora