ESTRATÉGIA EM LOGÍSTICA COMPANHIA DE BEBIDAS DAS AMÉRICAS-AMBEV

Abstract

This project aims to explore the concepts addressed in the disciplines of Value Chain Management and Product Budget, and Strategic Cost Management, by conducting analysis of a real company in logistics, using the methods and techniques addressed in the disciplines. mentioned above. The company chosen for the analysis was AMBER-AMBEV BEVERAGE COMPANY, which has its financial statements published on the BM & FBOVESPA website. This choice was due to the company's coverage throughout the national territory, which requires an efficient Logistics Strategy to obtain good results for the company.