Administração 2022.2
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Item Projeções Empresariais: Reciclagem e Transportadora Defente LTDA(UNIFEOB, 2022-12-13) ALVES, Gabrielly Lopes; SORG, Livia gabriele dos Santos; SIMÕES, Luis Fernando da Silva; CAPATI, Miguel Costa; CARDOSO, Vivian Marina Da Costa; ROSSI, Manoela Novais Matthes; RIBEIRO, Frederico Fargnoli; VENÂNCIO, Elaina Cristina Paina; IBANHEZ, Ricardo; MARCONDES, Renata E. de AlencarFor this semester's integrated project, the group decided to choose the company Reciclagem e Transportedora Defente Ltda. The focus is to make a scenario for this company using swot analysis (Strengths, Weaknesses, Opportunities and Threats) and finally doing the company's balance sheet and income statement. For this, the group decided to classify duties for each member, being them acquire company information, describe the main texts of the project and evaluate and give an opinion about what was written. After completing these steps, the data will be taken to the entrepreneur to analysis of the same, and development of an action plan, in order to optimize all factors highlighted in the group's analyses.Item Projeções Empresariais: Padaria Portal(UNIFEOB, 2022-12-13) RODRIGUES, Cintya Mendonça; ZULLI, Gabriel Ferreira; BIACO, Mathias Néspoli; SATORRES, Rayani Minus; FLORIANO, Gabriel Scoqui; RIBEIRO, Frederico Fargnoli; VENÂNCIO, Elaina Cristina Paina; IBANHEZ, Ricardo; MARCONDES, Renata E. de AlencarIn our article, we aim at a marketing proposal for the Bakery Portal. We did some research with customers and employees and noticed that they they miss having more interaction on the company's social networks. We plan to hire a company specialized in advertising to manage social networks and the image of Padaria Portal, seeking to humanize relationships between the bakery and customers on the internet, and gain even more visibility with all this. Our goal is also to analyze the company's internal environment, identify the satisfaction of customers and employees, verifying through the SWOT Analysis the strengths and weaknesses, threats and opportunities. According to WESTWOOD (2007, p. 10). “Marketing involves discovering what customers want, make the company's products meet those requirements and, in the process, optimize the company profits.”