Administração 2023.1
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Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Brothers Car(Fundação de Ensino Octávio Bastos, 2023-06-30) SANTOS, Carlos José Piper dos; BONFANTE, Carolina Tavares; ZAN, Guilherme dos Santos; PAULINO, Maria Izabelly Júlio; PALERMO, Mayara dos Santos; BENTO, Murilo Andrade; PALMIRO, Thales Bruno Marcondes Fontes; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizetti; DOVAL, Danilo Morais; STROBEL, KarinaThis Consulting Project aims to present a proposal for the creation of a new innovative company, which would be a company in the field of automotive washing in the city of São João da Boa Vista, which will allow our customers to live differentiated experiences and pleasant moments without worry about wasting time. Our company is not only focused on car washes, but also on making customers enjoy different moments.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Women´s Security(Fundação de Ensino Octávio Bastos, 2023-06-30) BOAVENTURA, Ana Laura; FRANCISCO, Caio Augusto; PASSERANI, Camila Vitória Barbosa; BIACO, Murilo Barion; MARTINS, Thayna Paz; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaThe purpose of creating this project is an elaborate proposal so that women feel safe regardless of where they are, having in the palm of their hands a solution so that in times of danger and when they feel threatened, at that disturbing hour every second account. The solution that this idea provides does not require many seconds to make a request for help.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Bi Booster Corp(Fundação de Ensino Octávio Bastos, 2023-06-30) SILVA, Bruno Araújo da; VALENTIM, Julia Vitorello; RIBEIRO, Luiz Fernando Estevam de Abreu; FRANCO, Mariana Pádua; SILVA, Pedro Henrique Peres da; SANTOS, Rafael Vieira dos; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaThis Integrated Project has as main objective to formulate the company BI Booster Corp., concepts of all subjects taught in the classroom during the first half of 2023.Item Projeto de Consultoria Empresarial: Diagnóstico de Marketing - Cultivar Agrícola(Fundação de Ensino Octávio Bastos, 2023-06-30) CORNÉLIO, Leonardo Henrique Aparecido Borges; RUI, Marcella Ribeiro; LOURENÇO, Maria Eduarda Cassiano; DONDA NETO, Octávio; FERREIRA, Paloma da Silva; BARRETO, Radija de Matos; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarThis business consulting project aims to carry out an advanced Marketing diagnosis at Cultivar Agrícola, and through it, identify the company's strengths and weaknesses, and what opportunities for possible improvements in these areas we can explore.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Moda Plus Size(Fundação de Ensino Octávio Bastos, 2023-06-30) ROSSI, Manoela Novais Matthes; SANCHES, Bruna Cristina Cordeiro; LUCA, Renata Ramos de; SILVA, Gabriel de Carvalho da; DANZINGER, Diego Périco; CARDOSO, Italo Mendes; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaPlus size fashion has been gaining more and more space in the market, and stores dedicated to this audience have great potential for growth and success. To achieve these goals, it is important that the company has a well-defined and efficient strategy. In this sense, we present four very useful management tools, they are: Business Model Canvas, the SWOT Matrix, Design Thinking and the BSC. In this way, the use of these tools can be of great value for the development of a plus size clothing store, helping the company to better understand its business model and to identify the best strategies to stand out in the market.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Club Men(Fundação de Ensino Octávio Bastos, 2023-06-30) RODRIGUES, Cintya Mendonça; ZULLI, Gabriel Ferreira; ARAÚJO JÚNIOR, Ivair Carvalho de; SATORRES, Rayani Minus; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaThe Club Men project is an innovative barbershop located in the city of Andradas, which seeks to offer much more than just barbershop services. Combining excellence in service, a relaxed atmosphere and a differentiated proposal, Club Men stands out by also offering professional courses for barbers. Our mission is to raise the level of the barber profession by training and improving the skills of local professionals. Through specialized courses, we share knowledge and advanced techniques, allowing barbers from Andradas and region hone their skills and deliver superior services.Item Projeto de Consultoria Empresarial : Melhoria Contínua nas Empresas - Solbras Energia Solar do Brasil(Fundação de Ensino Octávio Bastos, 2023-06-30) BARROS, Bruna Gadelha; MARQUES, João Gabriel Machado; GABRICHE, Letícia Domiciano; BORGES, Leticia Martins; LIMA, Livia de; VENÂNCIO, Elaina Cristina Paina; NOGUEIRA, Thiago; ALMEIDA FILHO, Celso Antunes de; MARCONDES, Renata Elizabeth de AlencarThe main objective, with this project, is to understand how the Production and Logistics process of the company Solbras takes place, to show its importance within the organization and to raise some points of improvement.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Personalize(Fundação de Ensino Octávio Bastos, 2023-06-30) SOUZA, Amanda Pegatto de; SARDELI, Ana Beatriz Andrade; GODOY, Maria Eugenya de; ANDRADE, Mariane Donizetti dos Santos; KELEN, Matheus Augusto; CANDIDO, Vinicius Viotto; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaThe creation of a new business demands a broad market study that involves the external and internal environments of an organization, such study must cover all the factors that, directly or indirectly, interfere in the development of the company, whether in the beginning or in its full functioning. In this new development study, we are primarily based on the lack of a sector in a given region and through this, we have developed a series of weightings and analyzes to prepare our business plan.Item Projeto de Consultoria Empresarial : Diagnóstico de Marketing - S.O.S Irrigação(Fundação de Ensino Octávio Bastos, 2023-06-30) DINIZ, Bruno Eduardo; BIBIANO, Carlos Eduardo; QUEIROZ, Ivan de Souza; BASSI, Savio Pavanni; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarBased on the project, we analyzed the Marketing model of the company S.O.S irrigation, evaluating its strengths and weaknesses, as well as suggesting methods to increase engagement and possible new work.Item Projeto de Consultoria Empresarial: Diagnóstico de Marketing - Verde Mãe(Fundação de Ensino Octávio Bastos, 2023-06-30) VIDAL, Ana Laura; RODRIGUES, Maria Eduarda Ferreira; GREGÓRIO, Mayara Garcia; FERRARI, Nathalia Noemi Rosa; SANTOS, Raissa Beatriz Martins dos; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarThe objective of this consulting project is to identify possible problems through a marketing diagnosis, evaluating the current situation that the company is in in relation to its digital communication, detecting the difficulties of the business growth, and the opportunities that can be taken advantage of.Item Projeto de Consultoria Empresarial: Sustentabilidade das empresas no contexto atual - Terraverde Máquinas Agrícolas Ltda(Fundação de Ensino Octávio Bastos, 2023-06-30) SOUZA, Ana Laura Tobias de; BATISTA, Cauã de Carvalho; ANDRIAN NETO, Maximiliano; MARÇAL, Natália Helena; GOULART, Octávio Augusto Andrade; COSIN, Romário Henrique Tomé; BUENO, Leonor Cristina; ALMEIDA FILHO, Celso Antunes de; SILVA, Marcelo Alexandre Correia da; GARCIA, Caio Henrique Barbosa; CASTILHO, Karina StrobelThe purpose of this project is to analyze the company Terraverde Máquinas Agrícolas LTDA, more precisely, the John Deere branch in Casa Branca - SP and its aspects in the scope of sustainability, which involves the environmental, economic and social pillars. The choice of this company was based on its commitment to sustainability.Item Projeto de Consultoria Empresarial : Projeto de Melhoria Contínua nas Empresas - São José Supermercado ME Ltda(Fundação de Ensino Octávio Bastos, 2023-06-30) SILVA, Giovanna Megale da; ROQUE, Pedro Henrique Machado; DUTRA, Stefânia; VENÂNCIO, Elaina Cristina Paina; NOGUEIRA, Thiago; ALMEIDA FILHO, Celso Antunes de; MARCONDES, Renata Elizabeth de AlencarThe purpose of carrying out the continuous improvement project in companies applying the concepts in the company São José Supermercado LTDA is to be able to help the manager to carry out a better conduction of activities related to product development, from the purchase of materials to storage for distribution of the products.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - Green House(Fundação de Ensino Octávio Bastos, 2023-06-30) FOGATTI, Ana Lívia; FOGATTI, Angelo Gabriel Donizetti; SILVA, João Vitor Pedroso da; NASCIMENTO, Natália de Andrade; FERREIRA, Tamiris Aparecida; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaThe scenario chosen for the development of the project is the city of São João da Boa Vista (SP), due to its large territorial extension and thus a greater range of possibilities for new companies. Analyzing its structure, it was possible to notice that the city has several houses with gardens and open areas, however, few companies focused on this area. Green House is the company that will be developed in this project to solve this issue of lack of gardeners, thus being able to take advantage of the advantages and characteristics that the city offers for this branch and structure a good company that generates profits and satisfies the needs of residents locations.Item Projeto de Consultoria Empresarial : Melhoria Contínua nas Empresas - Doces Ivone(Fundação de Ensino Octávio Bastos, 2023-06-30) GONÇALVES, Joely de Cássia Reis; SILVA, Bruna Cristina da; SIMIONATO, Luiz Gabriel; FELICIANI, Lilian Vitoria; GOMES, Luana Rodrigues; LIMA, Thamyres Beatriz Santos de; MARQUES, Jhenyfer Caroline; VENANCIO, Elaina Cristina Paina; NOGUEIRA, Thiago; ALMEIDA FILHO, Celso Antunes; MARCONDES, Renata Elizabeth de AlencarThe present work is about a candy industry among other products, manufactured and sold. Our objective is to identify and develop proposals for improvement in the areas of Logistics, Production Administration, Project and Process Management, and Strategic Cost Management.Item Projeto de Consultoria Empresarial : Sustentabilidade das empresas no contexto atual - Madeireira Lodovicho(Fundação de Ensino Octávio Bastos, 2023-06-30) ASNALDO, Luis Gabriel; FIDELIS JÙNIOR, Marco André; ROVANI, Mateus Aguinaldo; FELISBERTO, Matheus Carvalho; LODOVICHO, Moacyr de Sá Andrade; OLIVEIRA, Vinicius Henrique Rodrigues de; BUENO, Leonor Cristina; ALMEIDA FILHO, Celso Antunes de; SILVA, Marcelo Alexandre Correia da; GARCIA, Caio Henrique Barbosa; CASTILHO, Karina StrobelThe timber company Lodovicho works in the wood trade area, focused on the construction business. There is a way to reuse the sawdust that is extracted from the wood, in a sustainable way. Covering issues of human behavior, creativity and innovation, through an analysis of the company from an ESG perspective.Item Projeto de Consultoria Empresarial: Brainstorning Empresarial - ZOOM(Fundação de Ensino Octávio Bastos, 2023-06-30) PACHECO, Luis Eduardo Sabatine; SILVA, Otavio Rosalino da; CAMPOS, Vinicius Itamar Fernandes; SILVA, Wellington Fortunato Honório; CARIOCA, José Márcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; DOVAL, Danilo Morais; STROBEL, KarinaOur project aims to install the new company ZOOM Confecções in the city of Aguaí/SP. The company consists of making several models of clothing items in addition to having its own Designer to create new logos for customers who wish to have their own clothing brand. The development of this project relies on the study in the areas of: Strategic Management and Compliance, which has as its main focus the company's swot matrix and also all the required Marketing.Item Projeto de Consultoria Empresarial: Diagnóstico de Marketing - Eloana Prado Buffet(Fundação de Ensino Octávio Bastos, 2023-06-30) CAMPANARO, Gabriel Silva; CALDEIRÃO, Gabriele dos Santos; GENEROSO, Giuliano Gonçalves Junqueira; FRANCO, Izabella Teixeira; PRADO, José Luís Maringolo do; CORTEZINI, Maithê Monteiro Gozzo; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarThe project addresses and applies the knowledge seen during the semester in the Marketing module, giving greater emphasis to the subject of Digital Marketing combined with the benefits of understanding and using the principles of consumer behavior as a tool to analyze its impacts on the company. The main focus is to demonstrate to the entrepreneur the importance that a good management of the communication with its customers and target audiences brings to the company and how, non-compliance with this can affect not only the financial health, but also the image that it passes through its brand, making it clear that Marketing goes far beyond a simple advertising focused on sales, it is responsible for generating and delivering value to the product and the customer.Item Projeto de Consultoria Empresarial: Diagnóstico de Marketing - Isabela Flores Intermediações Ltda(Fundação de Ensino Octávio Bastos, 2023-06-30) RIBEIRO, Lucas Fontão; OLIVEIRA, Mateus Vilela de; SANTOS, Talita Oliveira dos; MONTEIRO, Vanessa de Araújo; SILVA, Vinicius Felippe da; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarThis project aims to make the company attract new customers through advertising, as it currently uses Google ADS, which has a high cost. One of the ways we observed for means of improvement would be social networks, such as Instagram, a tool widely used for a greater reach of visibility, so that users can find your product or service.Item Projeto de Consultoria Empresarial : Sustentabilidade das empresas no contexto atual - Padaria São Sebastião(Fundação de Ensino Octávio Bastos, 2023-06-30) SILVA, Aline Francisco Quirino da; FERREIRA, Ana Jhulya Leal Barbosa; AMADEU, Leticia Resende; SILVA, Maria Eduarda Oliveira da; PINHEIRO, Maria Flávia Januário; BUENO, Leonor Cristina; ALMEIDA FILHO, Celso Antunes de; SILVA, Marcelo Alexandre Correa da; GARCIA, Henrique Barbosa; CASTILHO, Karina StrobelIn Brazil, national companies took a long time to internalize the concept of sustainable development. Research on sustainable development was boosted, in Brazil only in the 1990s, as a result of the evolution of the discussion and concern with the preservation of the environment and with the social and economic conditions of society.Item Projeto de Consultoria Empresarial: Diagnóstico Empresarial - P.S. Honorato Supermercados(Fundação de Ensino Octávio Bastos, 2023-06-30) GARZO, Alessandra Fernanda; NASSAR, Érica Cristina Fernandes; SILVA, Ésdras Estela da; FERRAZ, Márcio José Marcondes; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarThis work aims to create a marketing diagnosis for Honorato Supermercados, a company that has two stores in São João da Boa Vista. For this, a set of factors will be worked on to help the company succeed in the competitive market in which it operates. For this, actions will be proposed that aim to work marketing in a broad way, analyzing the market in which the company is inserted, the behavior of its consumers and the marketing that the company already develops, and, from this study, to elaborate strategies to that the company generates value for its customers, with the objective of attracting and retaining them.