(UNIFEOB, 2021-09-01) TOLEDO, Daniel Henrique; C. FILHO, Gilberto Peixoto de; RIBEIRO, Ana Beatriz Silva; OLIVEIRA, Maykon Mendes de; SILVA, Marcelo Alexandre Correia da,
We live in an increasingly technological and increasingly social world, where
People look for brands and products that satisfy their needs. each brand if
positions according to the target audience, geographic region, social class, among many
other features. The main objective of a brand positioning is to make
remember in people's minds.
