Marketing Trimestral 4ª Entrada 2019
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Projetos Integrados Online realizados pelos estudantes em cada módulo.
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Projetos Integrados Online realizados pelos estudantes em cada módulo.
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Item Os quatro '' P'' s do Marketing(Fundação de Ensino Octávio Bastos, 2019-11-30) Bolzan, Aimê Ferreira; Dionísio, Diego de Souza; Andrade, Juliana Cristina de; Silva, Marcelo Alexandre Correia daThe objective of this project is to contextualize the scenario analysis and marketing planning and the management of the Marketing composite of the company NIKE. Properly assessing the scenario is essential to build good planning, observing the company's internal and external scenario.Item Desenvolvimento Econômico e Empresarial(Fundação de Ensino Octávio Bastos, 2019-11-30) Silvestre, Lucas Viana; Marcondes, Renata Elizabeth de AlencarThe bakery industry Newbread LTDA, is a family business, its trajectory is marked by the opening of a small bakery. In 1989, the family business was transformed into a fabil unit, serving the entire south of Minas Gerais and much of the state of São Paulo. How the company reacts to the current economic scenario in which Brazil finds itself and the difficulties that entrepreneurs face to start their projects. And how the government has been working on new laws that help the country's development if governments help or hinder and how these laws fit in improving the company.Item Os 4 ''P'' s de Marketing(Fundação de Ensino Octávio Bastos, 2019-11-30) Lima, João Victor Fernandes de; Silva, Marcelo Alexandre Correia daThe Integrated project (PI) of the last quarter of 2019 of the marketing course was proposed an analysis of a real company in relation to the 4P of marketing, thus analyzing product, price, place and promotion, fundamental concepts for marketing and for the success of any company.Item Os 4 ''P'' s de Marketing(Fundação de Ensino Octávio Bastos, 2019-11-30) Bolzan, Aimê Ferreira; Dionisio, Diogo de S.; Andrade, Juliana C. de; Silva, Marcelo Alexandre Correia daThe objective of this project is to contextualize the scenario analysis and marketing planning and the management of the Marketing composite of the company NIKE. Properly assessing the scenario is essential to build good planning, observing the company's internal and external scenario.Item Os 4 ''P'' s de Marketing(Fundação de Ensino Octávio Bastos, 2019-11-30) Cabral, Ana Paula; Ferreira, Blecker de Menjão; Eduardo, Patrick de Mário; Silva, Marcelo Alexandre C. daThe 4Ps of marketing are a famous concept that summarizes the four basic pillars of any marketing strategy: product, price, place and promotion. Both started with the letter P. This model was proposed by Jerome McCarthy and disseminated by Philip Kotler.Item Os 4 ''P'' s de Marketing(Fundação de Ensino Octávio Bastos, 2019-11-30) Silva, Talita Oliva da; Felippe Junior, Paulo Sérgio; Silva, Marcelo Alexandre C. daThis academic work aims to show the importance of using marketing in organizations, addressing their strategies and tools to be used.Item Desenvolvimento Econômico e Empresarial(Fundação de Ensino Octávio Bastos, 2019-11-30) Santos, Stella Maris Costa; Santos, Raquel dos; Marcondes, Renata E. de AlencarThe objective of this Integrated Project is to analyze how Michel Salomão Neto's company is developed in the business environment and also in the economic sphere. The principles of economics and how they affect the evolution and growth of the institution will be examined and we will also inform you about the Gross Domestic Product (GDP) and how this indicator has been projected by economists today.Item Desenvolvimento Econômico e Empresarial(Fundação de Ensino Octávio Bastos, 2019-11-30) Silvestre, Lucas Viana; Marcondes, Renata E.de A.The bakery industry Newbread LTDA, is a family business, its trajectory is marked by the opening of a small bakery. In 1989, the family business was transformed into a fabil unit, which serves the entire south of Minas and much of the state of São Paulo.Item Desenvolvimento Econômico e Empresarial(Fundação de Ensino Octávio Bastos, 2019-11-30) Carvalho, Luan Oliveira de; Marcondes, Renata E.de A.The Interdisciplinary Project aims to deepen the knowledge acquired in the classes available in the virtual environment, applied in a real company (Agro Fonte Alta LTDA.), Expanding our entire development. Knowing that Brazil is the world's largest coffee producer (only in October 2019, with 14 working days counted, Brazilian exports were 1,989,100 bags of 60 kilograms, daily average of 142,100 bags, with US revenue $ 231.2 million and an average price of $ 116.20 per bag.) We propose to carefully analyze the market, as well as measures adopted for the sector and the way these measures affect the decision-making of the chosen company , either in the managerial, administrative and organizational process or in what concerns the opportunities of the national and international market.Item Desenvolvimento Econômico e Empresarial(Fundação de Ensino Octávio Bastos, 2019-11-30) Silva, Lara Cristina da; Yanaguya, José Amauri da Silveira; Alves, Renata Ruy; Marcondes, Renata E. de . AlencarItaú means black stone, in Tupi-Guarani. The purpose of our brand is to promote positive changes in the lives of people and society. Our responsibility for the development of the country is in our essence.