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Browsing by Author "VIEIRA, George Wilson"

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    Desempenho em Recursos Humanos: Magazine Luiza
    (Fundação de Ensino Octávio Bastos, 2022-11-30) VIEIRA, George Wilson; BATTISTINI, Giovanni; BERTHEIM, Gustavo E.C.; GULARTE, Thiago da Silva; BUENO, Leonor Cristina
    This project aims to analyze the performance evaluation techniques and models of the company Magazine e Luiza and address its process of diagnosing training and development needs.
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    Estratégia em Logística: Ambev
    (Fundação de Ensino Octávio Bastos, 2023-03-30) VIEIRA, George Wilson; BATTISTINI, Giovanni; BERTHEIM, Gustavo E.C.; GULARTE, Thiago da Silva; VENÂNCIO, Elaina Cristina Paina; MARCONDES, Renata Elizabeth de Alencar
    This project aims to analyze the logistics strategies used in the company Ambev and address how these strategies can impact the final value for the consumer.
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    Gestão de Risco nas Pequenas Propriedades Rurais: Sítio A Boa Terra
    (Fundação de Ensino Octávio Bastos, 2021-11-01) FERNANDES, Fabiano C.; VIEIRA, George Wilson; COSTA, Ingrid Gomes da; BERTHEIN, Gustavo E. C.; BISCAINO, Juliana R. C.; GULARTE, Thiago da Silva; PANCINI, Luiz Fernando; DOVAL, Danilo Morais
    Agribusiness in Brazil has been surpassing itself years after years, with that the country becoming a power in the sector, and a major producer and exporter of various products such as soybeans, corn, coffee, oranges, sugar, beef and chicken. A major milestone in agribusiness in Brazil was the creation of Embrapa (Company Brasileira de Pesquisa Agropecuária), in 1973, starting the modernization, establishing research units in different regions of the country, working with different cultures.
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    A marca e o consumidor: AMBEV
    (Fundação de Ensino Octávio Bastos, 2022-07-07) BERTHEIM, Gustavo Hendrigo Costa; VIEIRA, George Wilson; GULARTE, Thiago da Silva; RENESTO, Juliana; MARTINS, Maria Virginia Ferreira; SILVA, Marcelo Alexandre Correia da
    Faced with an extremely competitive scenario, where each point of market share represents a considerable amount of money, Ambev achieved an unshakable leadership in the Rio Grande do Sul market, however, the emergence of a new beer brand put an end to this tranquility, and many actions with customers became part of the routines of both companies, creating a competitive scenario in the dispute for each case of beer sold in the market.
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    PLANO DE CARGOS E SALÁRIOS: Lojas Americanas
    (FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2022-09-01) BUENO, Leonor Cristina; BORSARI, Juliana Marques; VIEIRA, George Wilson; BATTISTINI, Giovanni; BERTHEIN, Gustavo Endrigo Costa; GULARTE, Thiago da Silva
    In the course of this project, the structure of positions and salaries of the Americanas and how to approach your recruitment and selection process. The company was founded in 1929 by Americans John Lee, Glen Matson, James Marshall and Batson Borger who left the United States for Buenos Aires with the aim of opening a store in the style of Five and Ten Cents (stores that sold goods at 5 and 10 cents in US currency). The idea was to launch a store with low prices, in the model that was already successful in the United States and Europe at the beginning from the __ century. On the ship they were traveling on, they met the Brazilians Aquino Sales and Max Landesman who invited them to visit Rio de Janeiro. On the visit to Rio de Janeiro, the Americans realized that there were many civil servants and military with stable income, but with modest salaries, and the most stores were not intended for this audience. The existing stores, in general, sold expensive and specialized goods, which forced a housewife to go to different establishments for shopping. That's how they decided that Rio de Janeiro was the perfect city to launch the dreamed undertaking – a clothing store low prices to cater to that “forgotten” population and to sell various types of goods. They wanted to offer a greater variety of products at lower prices. accessible.
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    Os quatro ''P'' do Marketing: Nestlé
    (Fundação de Ensino Octávio Bastos, 2022-07-14) VIEIRA, George Wilson; BERTHEIM, Gustavo Endrigo Costa; GULARTE, Thiago da Silva; SILVA, Marcelo Alexandre Correia da
    The objective of this project is to improve and put into practice the learning acquired during the quarter, focusing on the four "P"s of marketing, which are the distribution channels (place or points of sale, product, price and promotion of the Nestlé company, which is in the food industry). and also drinks that has products in the most varied markets, from food for children and medical items and even food for pets.
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    A tecnologia no setor público
    (Fundação de Ensino Octávio Bastos, 2021-09-01) FERNANDES, Fabiano C.; VIEIRA, George Wilson; BERTHEIN, Gustavo E. C.; COSTA, Ingrid Gomes da; BISCAINO, Juliana R. C.; GULARTE, Thiago da Silva; MONTANHEIRO, Paulo Cesar; DOVAL, Danilo Morais
    Technology is one of the basic pillars of any effective system, having as focus on accountability with reporting. The usual concept in e-government is the optimization of service provision, constituency participation and governance through relationship transformation internally and externally with the use of internet technology and new media.

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