Browsing by Author "TEOFILO, Franciane P. N. Luiz"
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Item A marca e o consumidor: Natura(Fundação de Ensino Octávio Bastos, 2022-07-06) TEOFILO, Franciane P. N. Luiz; SILVA, Letícia Stivanin Spinosa; ARAUJO, Maria Victória Vallim; RAMOS, Verônica Cristina; SILVA, Marcelo Alexandre Correia daA company's brand can be considered as its identity. Since the Middle Ages, in Egypt, people used symbols to identify their products, and until today we use these methods to guarantee the buyer the quality of the product, to show that it is a serious job and satisfaction to buy from the same company again. customer searches for merchandise place your factory as the main choice in decision making.Item PLANO DE CARGOS E SALÁRIOS:(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2022-09-01) BUENO, Leonor Cristina; BORSARI, Juliana Marques; TEOFILO, Franciane P. N. Luiz; SILVA, Letícia Stivanin Spinosa; ARAUJO, Maria Victória Vallim Arauj; RAMOS, Verônica CristinaThe document which describes the roles, duties and responsibilities of each job is called a job and salary plan. It must be fair, without prejudice or favor of any party, being based to provide equality with respect to the internal scenario (salaries) and external scenario (market remuneration). Position and salary plans help to maintain a good relationship in the company, providing several benefits, such as: offering a good salary and benefit the company that will attract the best professionals in the job market, reducing employee turnover and consequently increasing satisfaction and improving worker performance. Keep in mind what positions and functions will be needed for the company, structuring each employee's salary and benefits so that everything is talked about before hiring.Item Os quatro ''P'' do Marketing: Soufer Industrial LTDA(Fundação de Ensino Octávio Bastos, 2022-07-14) TEOFILO, Franciane P. N. Luiz; SILVA, Letícia Stivanin Spinosa; ARAUJO, Maria Victória Vallim; RAMOS, Verônica Cristina; SILVA, Marcelo Alexandre Correia daThe 4ps of Marketing, also known as Marketing Mix, is composed of: product (everything that is offered to the customer), price (in addition to price, the positioning of value), place (distribution) and promotion (dissemination). These 4 pillars of marketing serve to help make better decisions for the company. Soufer Industrial uses these techniques to continue growing in the market.