Browsing by Author "Souza, Geiciane Cristina"

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    Elaboração de um Diagnóstico de Marketing
    (Fundação de Ensino Octávio Bastos, 2018-06-30) Simplício, Beatriz; Souza, Geiciane Cristina; Santos, Joice Souza; Gouvêa, Letícia da Silva; Santos, Marcela Aparecida dos; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venâncio, Elaina Cristina Paina
    The present work is about the company Coca Cola. The objectives of the project are to present the company, and to elaborate a Marketing Diagnosis, where we will analyze the visibility of the company within the market, show its strengths and weaknesses, and the strategies it uses to position itself and maintain the sales level. that such has nowadays.
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    Plano de Negócios Empresarial
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Luciano, Aline Ferraz; Souza, Geiciane Cristina; Santos, Joice Souza; Gouvea, Letícia da Silva; Santos, Marcela Aparecida dos; Prado, José M.; Martins, Lucas; Oliveira, Rodrigo Marudi de; Teixeira, Julio Cesar; Petreca, Luis Antonio Carvalho
    In order to set up a business plan, we note the complexity of setting up a structured, qualified, differentiated, innovative venture, and so many other adjectives that could be said to represent the difficulty of opening a business that has a viability. Applying the content presented, we note how necessary it is to have one of the skills assessed in this module, decision making.