Browsing by Author "Silveira, Cristina de Carvalho"

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Os 4 ''P'' s de Marketing
(Fundação de Ensino Octávio Bastos, 2019-11-30) Damalio, Caio Ciuffa; Silveira, Cristina de Carvalho; Marques, Erivelto Henrique; Carvalho Filho, Gilberto Peixoto de; Bueno, Leonor Cristina; Silva, Marcelo Alexandre Correa da
The Integrated Project (PI) the 4 Ps of Marketing aims to diagnose what must be done aiming to meet the needs of performance in the Marketing area, more specifically, those of a strategic level related to the four “P” s of Marketing of INDUSTRIA E COMERCIO DE ALIMENTOS FAZENDA DE MINAS LTDA. In the competitive world of business, the entrepreneur needs visibility, to be aware of how the company really is, what needs to change, where it needs to be changed and of course to seek solutions. Marketing comes into action, which is a set of actions whose objective is to generate visibility. Companies and brands can benefit from them, as well as their products and services, it is also related to a company's reputation, its credibility in the market and the authority it has over what it proposes to do.
BRAINSTORMING EMPRESARIAL
(Fundação de Ensino Octávio Bastos, 2019-06-01) Silveira, Cristina de Carvalho; Cândido, Thaís Teodoro; Doval, Danilo Morais
This project aims to create a new company according to the subjects studied this semester. From this new company, we will emphasize the importance of Entrepreneurship, as well as Strategic Management, because nowadays for a company to be successful and achieve its goals and profits it must have mainly good planning, and also good management.
A comunicação entre as equipes no contexto organizacional
(Fundação de Ensino Octávio Bastos, 2020-06-30) Damalio, Caio Ciuffa; Silveira, Cristina de Carvalho; Marques, Erivelto Henrique; Carvalho Filho, Gilberto Peixoto de; Souza, Juliana Aparecida Moreira; Bueno, Leonor Cristina; Borsari, Juliana Marques
In today's business environment, the greatest validity lies in the interplay between people in the environment in which they work. The exchange of information generates interpersonal communication which, if misinterpreted, will generate financial losses and organizational and personal constraint.
ORÇAMENTO EMPRESARIAL
(Fundação de Ensino Octávio Bastos, 2019-03-30) Silveira, Cristina de Carvalho; Pedrozo, Pedro Henrique H.; Cândido, Thaís Teodoro; DOVAL, DANILO MORAIS
This project aims to build the future scenario of a company, through a business budget and the analysis of its adopted tax regime. The chosen company is part of the list of Brazilian developing companies, which present their results on the BM&F Bovespa website. This disclosure aims to attract more and more investors, so it becomes a great tool for study and analysis to assess whether the company really has positive results and also moves towards attractive results in the future. We stressed the key activities of sales budgets, operating and business expenses, and came to the conclusion that drawing up a sales budget is essential to the company's budget planning and, consequently, to business health. This is because, first, the estimation of demand is one of the factors that influence the scheduling of production or purchase of goods, which in turn is linked to costs. So an error in predictions can cause a serious misfit in this gear; and that operating expense budgeting is considered to be a key management tool for the organization, allowing you to estimate the amount of expenses the business will be expected to support. We will show a brief explanation about National Presumed and Simple Profit, and emphasize the Real Profit regime, because this is where the company studied is for having annual gross revenues over R $ 78 million.
Sistemas de gestão ambiental e seus impactos sociais
(Fundação de Ensino Octávio Bastos, 2020-04-30) Damalio, Caio Ciuffa; Silveira, Cristina de Carvalho; Marques, Erivelto Henrique; Carvalho Filho, Gilberto Peixoto de; Souza, Juliana Aparecida Moreira; Venâncio, Elaina Cristina Paina; Borsari, Juliana Marques
The business sector has undergone enormous changes over the years, previously the concern was focused only on the economic and financial sector of any company. The years passed and there was a greater concern for entrepreneurs to invest in social and environmental projects.