Browsing by Author "SANTOS, Priscila Screpanti Alves dos,"

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    GESTÃO DE VENDAS: AMBEV S.A
    (UNIFEOB, 2021-09-01) SANTOS, Priscila Screpanti Alves dos,; SILVA, Marcelo Alexandre Correia da,; MARCONDES, Renata Elizabeth de Alencar,
    In this work, the company Ambev will be approached and an analysis of sales and its process was carried out, covering all stages of sales and negotiation techniques, in addition to the specification of the cost part, being the accounting break-even point, the economic break-even point and the financial break-even point. Analysis of the company Ambev S.A where its main activity is Manufacture and distribution of beer. soft drinks and non-carbonated and non-alcoholic beverages. Where an analysis will be made of the techniques and sales phases of the real company together with the analysis of its cost, volume and profit, that is, its break-even point.