Browsing by Author "REZENDE, Adriano de Oliveira"
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Item Cenário Atual de Recursos Humanos: diagnóstico, soluções e tendências para o RH do futuro - Nestlé(Fundação de Ensino Octávio Bastos, 2019-11-30) REZENDE, Adriano de Oliveira; GUIMARÃES, Aline da Silva; RIBEIRO, Jéssica Helena; OLIVEIRA, Lucimara Franco de; CASTILHO, Karina Strobel; CARIOCA, José Márcio; DOVAL, Danilo Morais; MARDONADO, Erick Jacoboski; RODRIGUES, DanielleIn this project, topics studied in the classroom will be addressed in order to put into practice the content absorbed. Nestlé, a multinational company, was chosen for the development of research. During the course of the work, topics such as: Forms of hiring employees, salaries, training, feedback, and also labor calculations will be addressed.Item CENÁRIO ATUAL DO RECURSOS HUMANOS DIAGNÓSTICO E SOLUÇÕES TENDÊNCIAS PARA O RH DO FUTURO: NESTLE(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2019-11-01) CASTILHO, Karina Strobel; CARIOCA, José Márcio; DOVAL, Danilo Morais Doval; MARDONADO, Erick Jacoboski; RODRIGUES, Danielle; REZENDE, Adriano de Oliveira; GUIMARÃES, Aline da Silva; RIBEIRO, Jéssica Helena; OLIVEIRA, Lucimara Franco deIn this project, topics studied in the classroom will be addressed in order to put into practice the absorbed content. The company Nestlé, a multinational, was chosen to carry out the research. During the work, topics will be addressed, such as: Forms of hiring employees, salaries, training, feedback, and also labor calculations. A topic will be developed in each subject, as follows: • Performance Assessment: It will be developed how Nestlé works with its employees, the way in which the feedbacks are carried out, showing what it expects from each worker. • Positions, Salaries and Career Background: This topic will address issues such as how a career plan is created, what the reasons for each employee is receiving their remuneration, in addition to describing characteristics that the positions covered must have. • Personnel Administration and Labor Obligations: In the case of a personnel department, matters relating to employee vacation calculations will be addressed, based on information regarding the labor reform. • Talent Selection and Retention: In this topic, the trajectory will be reported, from the period of staff recruitment, to the selection of candidates, highlighting a step-by-step manual of how the entire process is carried out. • Leadership and Coaching: It is very important to always make it clear to each employee the way he is expected to behave in his activities within the company, and to check if there are employees who are unfit to be in the company, or who need more resourcefulness in some area, training, dynamics and lectures will be proposed so that they can understand and seek what each manager expects them to perform. In this way, issues within the category will be addressed, respectively to the Nestlé companItem ELABORAÇÃO DE DIAGNÓSTICO DE MARKETING COCA-COLA(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2019-06-01) SILVA, Marcelo Alexandre C. da; MARDONADO, Erick; BLOTTA, Fernanda; VENANCIO, Elaina Cristina; REZENDE, Adriano de Oliveira; TOESCA, Alessandra Ribeiro; GUIMARÃES, Aline da Silva; MASIREVIC, Ianka Lima; ALMEIDA, Mayara Vieira deThe interdisciplinary project developed in this module was used by the company The Coca-Cola Company (TCCC), or better known as Coca-Cola, to diagnose marketing, where topics such as SWOT Analysis, the 4P's of marketing, the Marketing, and talk directly about the product/service. The company's choice process was due to the Coca-Cola brand being very famous, market leader, for the excellent marketing it has, and for the way it develops it, managing to retain more and more consumers for its brand. Many say that it is an almost ubiquitous brand because it is everywhere in the world, and it is this logistics, this marketing that aroused the interest of seeking more about this company. The way in which the distribution of its products happens is well organized and fast, so much so that if a store places an order for soft drinks, it is delivered in a maximum of 24 hours.Item Logística: Natura(UNIFEOB, 2022-10-11) REZENDE, Adriano de Oliveira; GUIMARÃES, Aline da Silva; RIBEIRO, Jéssica Helena; ALMEIDA, Mayara Vieira de; PANCINE, Luiz Fernando; VENÂNCIO, Elaina Cristina Paina; ALMEIDA FILHO, Celso Antunes de; CARVALHO FILHO, Gilberto Peixoto de; NOGUEIRA, ThiagoThe work project aims to present the company Natura. The company was chosen for the study because it is very strong in terms of logistics. The project will address topics such as: Strengths and weaknesses, mission, vision and values, product line, in addition to the life cycle of goods, processes production, projects and subprojects, strategic cost planning, bringing thus an analysis to demonstrate some issues that can be improved in your logistics chain. To carry out this project, we have the disciplines taught during the semester, which we can mention: Production Management: Responsible for putting into practice the techniques management to better manage products and services in order to produce more with the shortest possible time.Item Marketing Digital no E-Commerce da Moda(UNIFEOB, 2022-10-17) REZENDE, Adriano de Oliveira; MASIREVIC, Ianka Lima; ALMEIDA, Mayara Vieira; BATISTA, Dirceu FernandesThis article aims to report how E-Commerce is gaining space over the years, and show the importance of companies investing in digital marketing to reach a wider audience, publicizing their name and merchandise, and thus having a greater profitability. Technological evolution has greatly facilitated people's lives, especially those who I don't have the time or patience to leave the house. Online sales are practical solutions and innovative, which has enormous potential and profitability, there are currently people who live only from this practice, failing to invest in commercial points, rents, employees and being able to work in the comfort of your home through a simple cell phone or computer, others who already have a commercial point boosts sales, reaching more customers from different from usual. The number of virtual consumers has increased more and more, mainly in the face of the pandemic, with the difficulty and fear of leaving home, thus greatly increasing the online sales. There is a huge increase in online sales in all segments, but we can observe that in the field of fashion it grew much more than expected. digital marketing has the role of helping to leverage sales, publicize products so that they reach their mass target audience and make the consumer feel the need to purchase your product with that particular site, whether by the product, form of presentation, dissemination, etc.