Browsing by Author "OLIVEIRA, Elen Cristine dos Santos Costa"

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    A marca e o consumidor : Burger King S/A
    (Fundação de Ensino Octávio Bastos, 2022-07-07) OLIVEIRA, Elen Cristine dos Santos Costa; VERDENACE JÚNIOR, Leandro Marcos; HONORATO, Paulo Sérgio; SILVA, Marcelo Alexandre Correia da
    For the elaboration of the project the team chose the company Burger King specialized in international fast food, in Brazil the company has franchises spread across the country. The brand has a variety of products between snacks, soft drinks and desserts, and the elaboration of large marketing campaigns. In this project, we will present a little of the history of the brand, and put into practice the experience and teachings applied in the study units.
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    Os quatro '' P'' do Marketing: Magazine Luiza S.A.
    (Fundação de Ensino Octávio Bastos, 2022-07-15) OLIVEIRA, Elen Cristine dos Santos Costa; HONORATO, Paulo Sérgio; SILVA, Marcelo Alexandre Correia da
    In this project of Unifeob's 5th Administration module, it aims to deepen knowledge about the four Ps of Marketing, namely products, prices, places and promotion.