Browsing by Author "Mardonado, Erick Jacoboski"
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Item Avaliação de Desempenho(Fundação de Ensino Octávio Bastos, 2018-11-30) Amaral, Eduardo; Fortes, Leonardo; Serrano, Leticia; Mariano, Guilherme; Costa, Otávio; Bueno, Leonor Cristina; Carioca, José Márcio; Doval, Danilo Morais; Mardonado, Erick Jacoboski; Rodrigues, DanielleThis project is intended to apply studies, research and data collection of CTM Transporte, in the realization of possible improvements in the areas of studies such as Selection and Retention of Talents, which includes ways of recruiting, placing and rotating staff in aItem Avaliação de Desempenho e Treinamento(Fundação de Ensino Octávio Bastos, 2018-11-30) Souza, Geiciane; Santos, Joice Souza; Gouvêa, Leticia; Santos, Marcela; Doval, Danilo Morais; Rodrigues, Danielle; Mardonado, Erick Jacoboski; Bueno, Leonor Cristina; Carioca, José MárcioThis project will be carried out with the company Dra Cherie, which was chosen because it is a micro company and because we have easier access to the processes, as it is the workplace of a member of the group.Item Comércio de Hortifrutti(Fundação de Ensino Octávio Bastos, 2018-11-30) Morais, César Augusto de; Guimarães, Jéssica Aparecida; Borges, Katlheen Maria Franco; Carvalho, Maria Eduarda da Silva; Sabino, Nathalia; Bueno, Leonor Cristina; Carioca, José Márcio; Doval, Danilo Morais; Mardonado, Erick Jacoboski; Rodrigues, DanielleThe purpose of this project is to elaborate a Human Resources Management Analysis for Daniel & Fernando Comércio de Hortifrúti, to evaluate the management of human relations in favor of the organization and employee objectives. Thus, based on the information gathered about the company, we highlight points to evaluate if some of the human resources practices are applied in its daily life.Item Desenvolvimento de Líderes e Administração de Habilidades Variadas entre os Profissionais(Fundação de Ensino Octávio Bastos, 2018-11-30) Oliveira, Carla Daiana de; Cremasco, Graciele Aparecida; Costa, Marcela Ramos da; Mello, Tiago Charles de; Mota, Thais Aparecida Leão; Roque, Yara Gabriela Bertones; Bueno, Leonor Cristina; Carioca, José Márcio; Doval, Danilo Morais; Mardonado, Erick Jacoboski; Rodrigues, DanielleThis project aims to develop a performance assessment study within a given company. In this interdisciplinary project (IP) we will be based on a global company, focusing on the unit installed in the city of Mogi Mirim, the main objective is to gather information and to evaluate the current condition of the company in which the human resources area differs, focusing on the development of leaders and management of varied skills among professionals, showing how different competencies can be a factor of success and profitability for the company. This gives you the opportunity to delve into the chosen area and see more closely how it works in practice.Item Desenvolvimento Pessoal(Fundação de Ensino Octávio Bastos, 2018-11-30) Francisco, Caio Augusto; Mourão, Caio; Besse, Leonardo dos Santos; Camargo, Pedro; Doval, Danilo Morais; Rodrigues, Danielle; Mardonado, Erick Jacoboski; Bueno, Leonor Cristina; Carioca, José MárcioThe cost of employees in a company is one of the most important, having a very high employee turnover can hinder your business to have a financial life. Healthier and also do not suffer from unqualified workforce, we need to understand the skills that the company needs to perform well. We need to understand people, and put them in the right places.Item Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2019-06-30) Marques, Cananda Maria David; Combi, Franciele; Martins, Heloisa da Silva; Moreira, Paulo Augusto Américo; Guimarães, Thiago Elias Paulino; Silva, Marcelo Alexandre C. da; Mardonado, Erick Jacoboski; Blotta, Fernanda Farnetane; Venancio, Elaina Cristina PainaThe integrated project aims to integrate all the content that was obtained during the classes, either through the educators or the material, and extract the marketing content and its derivatives from the company, analyze, contextualize, thus reaching the final goal.Item Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2019-06-30) Julio, Anderson de Almeida; Dias, Bhrayann da Silva; Pereira, Marcela Alves; Rodrigues, Matheus Celestino; Morgado, Oscar dos Santos Marcelino; Cavalari, Otavio Henrique Miguel; Silva, Marcelo Alexandre C. da; Mardonado, Erick Jacoboski; Blotta, Fernanda Farnetane; Venancio, Elaina Cristina PainaDue to the difficulties in the last company chosen by us, we decided to make about a company widespread in Brazil and worldwide, ADIDAS. Our goal is to develop the skills of each discipline and unite them for the ultimate goal of presenting detailed work on the company.Item Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Gusmão, Ana Carolina Lemes; Pereira, Letícia Rodrigues; Pirinoto, Maurício Borghesi; Monteiro, Rafaela de Queiroz; Silva, Marcelo A. C. da; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaThis work will refer to the company O Boticário, where we will take an approach on the company's marketing, covering the disciplines of Services and Retail Marketing, Marketing Composite Management, Brand and Positioning Management, Consumer Behavior and Scenario Analysis. and Marketing Planning.Item Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Elias, Israel de Oliveira; Santos, Lucas José dos; Vaneti, Lucas Scherma; Martins, Mariana Gomes; Cláudio, Marília Gabriela Aparecida; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaThe present interdisciplinary project refers to the Uber company and aims to perform a description and analysis of the micro and macro environment in which the company operates, its positioning and strategies used to stay on top of the market in which it operates and to apply in a practical way all knowledge gained in the classroom in this Module. The process of choosing this company was because it is on the rise in the market and has innovated in the way people can move within cities, making it a pioneer in the environment in which it operates. Uber is an electronic technology and services company that operates in the passenger transportation business through an application made available to its users and collaborating drivers.Item DIAGNÓSTICO DE MARKETING DA GOL LINHAS ÁEREAS(Fundação de Ensino Octávio Bastos, 2017-11-30) Ferreira, Ana Cristina Domingos; Dias, Eryk Sarabello; Mazoneto, Rafaela Cristina; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Paina, Elaina CristinaThis project has as main objective to make a diagnosis about the marketing scenario of the company Gol Linhas Aéreas Inteligentes, or simply Gol. For this, the project is divided into five parts segmented by marketing subdivisions.Item DIAGNÓSTICO DE MARKETING DA NETFLIX(Fundação de Ensino Octávio Bastos, 2017-11-30) Draib, Bruno de Oliveira; Silva, Bruno Seixas da; Aliende, Elisa Ramos; Contini, Everton Batista; Nunes, Heloíse Viviurka; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Venancio, Elaina Cristina PainaThe company selected was Netflix, which today is the largest provider of streaming video services in the world. His choice was due to the fact that today, his marketing sector is one of the best in the Brazilian market and in the world. Its strategies are considered innovative, and its production creates original content, always knowing what your consumer is looking for in your service, as well as their interaction on social networks and strategies used to attract new customers. Through this paper we will present a little of what Netflix is, what its strategies are, and why it has become a worldwide phenomenon. Not only for their service, but for their interaction and respect for the public.Item Diagnóstico de Marketing do Carrilhão Informática(Fundação de Ensino Octávio Bastos, 2017-11-30) Simão, Flávia Maria Cruz; Silva, Juliana Rodrigues da; Tozatto, Kelli Cristina; Vieira, Pedro Henrique Toniete; Yan, Ygor; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Paina, Elaina CristinaThe project was designed with the objective of verifying the marketing action within the company Carillon Informática, with the plan to analyze and identify its application and suggest points of improvement.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2017-06-30) Carneiro, Heloisa Theodoro; Santos, Heloise Camille dos; Nascimento, Jessica Helena do; Marcelo, Alexandre; Garritano, Guilherme Augusto; Mardonado, Erick Jacoboski; Forlin, CarinaThis 5th module dealt with marketing and the challenge presented for the Interdisciplinary Project was to present a marketing diagnosis and what is the point of view that companies have about the theme. We identified that, to present a diagnosis is to identify what the company had positive and what are the improvements that need to be made, so that they can then improve their strategies and make everyone in tune, regarding, for example, their own. mission, vision and values.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2017-06-30) Munhoz, Emilly C. Ribeiro; Silva, Guilherme Demétrio da; Rafaeli, Iasmim; Silva, Leonardo; Silva, Marcelo Alexandre Correia da; Garritano, Guilherme Augusto; Mardonado, Erick Jacoboski; Forlin, Carina; Venâncio, Elaina Cristina PainaThis project aims to apply the contents learned in the classroom, in the Scenario Analysis and Market Planning disciplines where it helps to position the company and / or product, or to penetrate new areas of business not explored, with the strategies that serve to generate and maintain competitive and lasting advantages.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Luciano, André Luís Nogueira; Poiatti, Caique Fernando; Betti, Mauricio Mapelli; Silva, Raul Tavares da; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaIn this module the main focus of the project was to elaborate a marketing diagnosis of Nova Sylcar company, analyzing how the company and its brand is seen by the public. With this project it was possible to analyze the scope of the brand, pointing out its strengths and weaknesses, and thus we analyze its power in relation to competitors. Its mission, vision and values were also detailed and we observed its positioning in digital media (Web), enabling the group to point out the company's positive, negative and improvement points for future brand expansion.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Augusto, Caio; Mourão, Caio; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaThis Interdisciplinary Project aims to analyze the entire marketing process of the company Nike - one of the largest companies selling sporting goods in the world, with the analysis performed we will develop a diagnosis to put all the knowledge obtained during the semester.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Damasceno, Alef Souza; Camargo, Daniela Ap. Rosa de; Besse, Leonardo dos Santos; Oliveira, Marina Andrade Vaz de; Araújo, Yandra Salustiano de; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaOur project aims to make the Marketing Diagnosis of the company Laticinio Montezuma, which we believe has excellent potential, but is experiencing difficulties in improving its market positioning. branch of buffalo milk derivatives, but precisely difficulties in one of its branch located in Águas da Prata. But we will look at the company as a whole.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2017-11-30) Blazzi, Alexandre; Domingos, Diego; El Baba, Dunia; Ketura, Helen; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Paina, Elaina CristinaThis work was developed with the general objective of identifying the marketing activities carried out by a clothing company in Rio de Janeiro - RJ, in the second semester of 2017. We tried to diagnose the validity of these activities, the various ways that it It works, through marketing, to stand out in the market and conquer its target audience and its work mechanisms.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Simplício, Beatriz; Souza, Geiciane Cristina; Santos, Joice Souza; Gouvêa, Letícia da Silva; Santos, Marcela Aparecida dos; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venâncio, Elaina Cristina PainaThe present work is about the company Coca Cola. The objectives of the project are to present the company, and to elaborate a Marketing Diagnosis, where we will analyze the visibility of the company within the market, show its strengths and weaknesses, and the strategies it uses to position itself and maintain the sales level. that such has nowadays.Item Elaboração de um Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Dearo, Helen Francisca Fontes; Soares, Joyce Pires; Talamoni, Larissa Aparecida; Yamaguchi, Thalles Naoshi Scapim; Alexandre, Marcelo; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaThe company chosen by the group to present the interdisciplinary project is Samsung Eletrônica Amazônia LTDA. The decision factor that influenced the process of choosing the company is the steady growth in the world market, the variety in the segments and the range of its products.