Browsing by Author "LUCCA, Fabricio Scalon de"

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    Cadeia de Suprimentos: Netshoes
    (Fundação de Ensino Octávio Bastos, 2023-06-30) LUCCA, Fabricio Scalon de; DALCIN, Thais Ferreira; VENÂNCIO, Elaina Cristina Paina
    In this project, we will demonstrate, based on the company Netshoes, how the logistics management of the supply chain, which involves production, storage and transportation, is fundamental to the company's positive results.
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    A marca e o consumidor : The COCA-COLA Company
    (Fundação de Ensino Octávio Bastos, 2022-07-07) SANTOS, Aline Ribeiro Gil Ferraz dos; LUCCA, Fabricio Scalon de; DALCIN, Thais Ferreira; SILVA, Marcelo Alexandre Correia da
    In this Project, we will analyze the positioning of The Coca-Cola Company, as well as its spheres in relation to consumption and perceptions by its customers.
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    Os quatro ''P'' do Marketing: Ambev
    (Fundação de Ensino Octávio Bastos, 2022-07-15) SANTOS, Alline Ribeiro Gil Ferraz dos; LUCCA, Fabricio Scalon de; DALCIN, Thais Ferreira; SILVA, Marcelo Alexandre Correia da
    In this project we will talk about the four “P”s of Marketing, working in the company Ambev, that is, we will analyze its distribution channels. We will analyze the products of this company and talk about its price and how the marketing processes of this company are carried out, in the sense of promotions carried out and the distribution of knowledge of its product to the consumer public. We will analyze all the processes that involve marketing, from the creation of the product, to the sale price and also how it is distributed and recognized by consumers.