Browsing by Author "Gusmão, Ana Carolina Lemes"
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Item Desenvolvimento de um Plano de Gestão de Passivos Trabalhistas(Fundação de Ensino Octávio Bastos, 2017-11-30) Gusmão, Ana Carolina Lemes; Grilo, Janaina Aparecida Dezena; Monteiro, Rafaela de Queiroz; Freire, Virgilio Figueiredo Vilela; Marcondes, Renata E. de Alencar; Siqueira, Marcelo Ferreira; Faria, Luiz Francisco A. S. de; Batista, Dirceu Fernandes; Santos, Mariângela Martimbianco dosThis project contains information from Lojas Renner S / A, where all the information that was put into the project was extracted through site searches. The purpose of the project is to develop both theoretical and technical skills.Item Diagnóstico de Marketing(Fundação de Ensino Octávio Bastos, 2018-06-30) Gusmão, Ana Carolina Lemes; Pereira, Letícia Rodrigues; Pirinoto, Maurício Borghesi; Monteiro, Rafaela de Queiroz; Silva, Marcelo A. C. da; Mardonado, Erick Jacoboski; Reis, João Ricardo Gomes dos; Venancio, Elaina Cristina PainaThis work will refer to the company O Boticário, where we will take an approach on the company's marketing, covering the disciplines of Services and Retail Marketing, Marketing Composite Management, Brand and Positioning Management, Consumer Behavior and Scenario Analysis. and Marketing Planning.Item Plano de Negócios Empresarial(Fundação de Ensino Octávio Bastos, 2017-06-30) Gusmão, Ana Carolina Lemes; Morais, César Augusto de; Vanetti, Lucas Scherma; Freire, Virgílio Figueiredo Vilela; Prado, José M.; Martins, Lucas; Oliveira, Rodrigo Marudi de; Teixeira, Julio César; Petreca, Luis Antonio CarvalhoIncreasingly the concern with the body is driving the fitness market. Brazil is the second country with more gyms in the world, this is due to the behavior of people who seek to adopt healthy habits, which are driven by aesthetics or health. With this information we can see a promising market and a great business opportunity.