Browsing by Author "FERRAZ, Márcio José Marcondes"
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Item Desenvolvimento e Retenção de Talentos: Virtus(Fundação de Ensino Octávio Bastos, 2023-11-30) GARZO, Alessandra Fernanda; NASSAR, Erica Cristina Fernandes; SILVA, Esdras Estela da; PANCIERI, Hadrien Sanches; FERRAZ, Márcio José Marcondes; CARIOCA, José Márcio; ABREU, Almir; SACARDO, Otávio; SILVA, Marcelo Alexandre Correa da; MARCONDES, Renata Elizabeth de AlencarVirtus is a company focused on the development of other companies and individuals through training and advice in relation to the market and the opportunities that companies have and how to identify them, as well as the way in which individuals should behave.Item Fundamentos Empresariais: Total Construtora(Centro Universitário da Fundação de Ensino Octávio Bastos, 2021-11-30) SILVA, Elias Tiago Lopes; NASSAR, Èrica Cristina Fernandes; SILVA, Èsdras Estela da; CORNÉLIO, Leonardo Henrique Ap. Borges; FERRAZ, Márcio José Marcondes; IDESTI, Milene; ALMEIDA, Leonardo Fortes deThe objective of this work is to present the company and analyze the economic, financial, administrative and tax departments in these presentations. We must observe its current market and its performance in the future so that we can learn to analyze the company and understand its strategy in the market in which it operates.Item Projeto de Consultoria Empresarial: Diagnóstico Empresarial - P.S. Honorato Supermercados(Fundação de Ensino Octávio Bastos, 2023-06-30) GARZO, Alessandra Fernanda; NASSAR, Érica Cristina Fernandes; SILVA, Ésdras Estela da; FERRAZ, Márcio José Marcondes; SILVA, Marcelo Alexandre Correia da; RIBEIRO, Bruna Rodrigues; ABREU, Almir; MARCONDES, Renata Elizabeth de AlencarThis work aims to create a marketing diagnosis for Honorato Supermercados, a company that has two stores in São João da Boa Vista. For this, a set of factors will be worked on to help the company succeed in the competitive market in which it operates. For this, actions will be proposed that aim to work marketing in a broad way, analyzing the market in which the company is inserted, the behavior of its consumers and the marketing that the company already develops, and, from this study, to elaborate strategies to that the company generates value for its customers, with the objective of attracting and retaining them.Item Projeto de Extensão: gestão estratégica UPPVIE(Centro Universitário da Fundação de Ensino Octávio Bastos, 2022-09-29) ÉSDRAS, Estela; FERRAZ, Márcio José Marcondes; SALLES, Paulo Antônio; TAPI, Thiago; CARIOCA, José Márcio; FORTES, Antonio Donizeti; SIQUEIRA, Marcelo Ferreira; IBANHEZ, Ricardo; MARCONDES, Renata E. de AlencarThe company UPPVIE, which operates in the area of digital traffic, has as CEO Marcos Ferrari, and CMO Igor Miguel and its main objective is to help entrepreneurs in creating an image to sell their product/service. The company focuses on digital traffic, that is, it creates marketing strategies to create an advertising network on famous websites and applications on the internet, but it is clear that the company may need more emphasis on digital marketing itself, and its own publicity.