Browsing by Author "CARIOCA, José Marcio"

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BRAINSTORMING EMPRESA A KABANA DA PIRARARA
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) SIQUEIRA, Marcelo Ferreira; CARIOCA, José Marcio; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; SILVA, Andreza Pacheco da; GONÇALVES, Dalton Martins; SILVA, Jessica Marinho da; VASCONCELOS, Leandro Oliveira de; MALEK, Lucas Barbosa; PAGANINI, Victor
In a meeting between the group, it was decided to set up a fishing for-profit activities. It will consist of: a typical food restaurant from region; a ballroom for events such as weddings, birthdays and the like; it's two fishing modalities, being them, one for fishing and consumption, and the other for sport fishing, where the fisherman can release the fish back into the tank or take it back for a higher price compared to the other tank. The fishing grounds will have four tanks dedicated to fish farming. The first will be intended exclusively for the spawning and growth of fingerlings. The second will be for sport fishing modality with several larger species. The third, more focused for leisure, with recreational activities, including a pedal boat, a bubble that runs all the way tank, a zip line, etc. The fourth tank will be used exclusively for tilapia fishing, because, as shows the following survey, the species has always been the main target of consumption among customers.
BRAINSTORMING EMPRESARIAL Dália Essence LTDA
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antônio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; BARBOSA, Kamilli Eduarda Ribeiro; COSTA, Karina; CAVALCANTE, Larissa da Luz Cavalcante; FERRAZ, Larissa Helena Mora; GARCIA, Maria Carolina Silva
The University Center of the Octávio Bastos Teaching Foundation develops a project pedagogy based on the pillars of technical, professional and life training, in this way, preparing students to deal with any situation imposed on them during the exercise corporate. The Extension Project in this module aims to develop a company, in which students use the subjects learned for their development. To this end, it will be structured, through the Strategic Tax Management unit, led by Prof. Antônio Donizeti Fortes, in which the following topics will be addressed: Brazilian Tax System, Tax Regimes, Simples Nacional, MEI and aspects that can generate Tax Economy, which will help students in the tax field. Likewise, the study unit on Company Formation in Brazil, directed by Dr. Marcelo Siqueira Ferreira, discusses the necessary constitutions to create a company, in the which addresses the Articles of Association, Articles of Incorporation and Constitution, in addition to the assistance of the Civil Code. Therefore, it will be of extreme importance in the creation of the company, within the applicable standards. In addition, the Strategy Administration and Compliance study unit, governed by the master José Marcio Carioca, deals with the appropriate business models for each type of company, structuring the entrepreneur's mindset so that he has the skills and strategies needed to stand out in the market.
BRAINSTORMING EMPRESARIAL GGP Safe Systems
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; TEIXEIRA, Giovana Tavares; ARGATE, Luis Gabriel Francisco; NASCIMENTO, Pedro Henrique de Freitas
The Business Consulting Project has as its main objective the creation of a new company, with the aim of putting into practice the concepts of Compliance, Constitution of Companies, Taxation and Budgets. Thus, each article is related to some themes, bringing the necessary guidelines and planning, as shown below: With the discipline Strategic Administration and Compliance, it uses a vision strategy about the market and its needs, where it is possible to carry out research in search of to identify the best scenario for the company in question, with the help of tools ideas for such research. The following support tools were used as a Matrix Swot, Model Canvas, Design Thinking and BSC. The Constitution of Companies in Brazil, seeks to address basic notions of law business, how to set up a company and its assigned expenses and necessary documentation for constitution of the CNPJ. The Strategic Management of Taxes allows the company to identify opportunities for reduce taxation costs by restoring tax credits and taking advantage of government tax incentives, which exempt companies from paying certain taxes under certain conditions. Discipline also helps to correct errors of interpretation and execution that may arise in the fulfillment of tax obligations and routine procedures. This avoids fiscal contingencies (fines and sanctions), as well as overpayments of taxes with a legal form implementation of tax savings.
BRAINSTORMING EMPRESARIAL HIGIFAST COMÉRCIO E DISTRIBUIÇÃO LTDA
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; PIRES, Cauã Carli; PINTO, Cayo Vinícius Caba Dias; FRANCIOLI, Felipe Terra; TEIXEIRA, Rafael Nogueira; GOMES, Vicente Matheus Cheque Ferreira
The organizational world has been increasingly dynamic and competitive, so that the professionals inserted there are endowed with dominant characteristics and attitudes of leadership and self-management, so that your object of work has an effective result and that add value to the company. Given this, UNIFEOB, through its pedagogical project instituted by the training professional and for life, determines the execution of a half-yearly project so that it is applied the knowledge taught in each study unit, so that it is possible to apply, in a practical way, such themes in a real situation. With this motto, the consolidation process of the company HIGIFAST took place, a distributor of hygiene, cleaning, perfumery and hospital material products that refines its revenues and profits under the Real Profit regime, consolidated by five partners in the Industrial District from the municipality of São João da Boa Vista. In addition to the presentation of the company and all matters related to the end object of the itself, all the steps to consolidate the organization were listed, from the planning through a business model based on Strategic Management, as well as its formal constitution by means of a social contract duly registered with the Board Commercial of the State of São Paulo. In addition, budget and tax planning was carried out based on projections for the purchase and sale of goods, in addition to operating expenses arising from as a way to analyze the financial sustainability of the company and thus achieve predict its progress and how it would be governed during the year.
BRAINSTORMING EMPRESARIAL META Contabilidade
(FUNDAÇÃO DE WENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; CAMARGOS, Andréia Gomes; MATTOS, Isabelle Aparecida de; ADÃO, Nicole Jonas; SILVA, Taynara de Oliveira
The project worked on in this module aims to prepare students for the market through the constitution of the company itself, aiming to acquire a greater knowledge about organizations, for the development of the same we will use the teaching subjects studied during the module, such as Strategic Management and Compliance, Incorporation of Companies in Brazil, Strategic Management of Taxes and Management budget. Regarding the Strategic Management and Compliance module, we will be addressing topics relevant to the new venture such as the use of tools of Strategic Management: SWOT MATRIX, CANVAS MODEL, DESIGN THINKING and BSC. In the part of the module "Constitution of Companies in Brazil", we will be addressing general definitions of the company's activity and definitions of some items such as, for example, company, factors of production and entrepreneur. In Strategic Tax Management, we will provide a brief overview of to the tax scenario of the country. We will address information, advantages and disadvantages of MEI, Simples Nacional, Presumed Profit and Real Profit. Finally, we will comment on what best tax regime for our enterprise, analyzing the business scenario of the Brazil.
BRAINSTORMING EMPRESARIAL META Contabilidade
(FUDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; CAMARGOS, Andréia Gomes; MATTOS, Isabelle Aparecida de; ADÃO, Nicole Jonas; SILVA, Taynara de Oliveira
The project worked on in this module aims to prepare students for the market through the constitution of the company itself, aiming to acquire a greater knowledge about organizations, for the development of the same we will use the teaching subjects studied during the module, such as Strategic Management and Compliance, Incorporation of Companies in Brazil, Strategic Management of Taxes and Management Budget. Regarding the Strategic Management and Compliance module, we will be addressing topics relevant to the new venture such as the use of tools of Strategic Management: SWOT MATRIX, CANVAS MODEL, DESIGN THINKING and BSC. In the part of the module "Constitution of Companies in Brazil", we will be addressing general definitions of the company's activity and definitions of some items such as, for example, company, factors of production and entrepreneur. In Strategic Tax Management, we will provide a brief overview of to the tax scenario of the country. We will address information, advantages and disadvantages of MEI, Simples Nacional, Presumed Profit and Real Profit. Finally, we will comment on what best tax regime for our enterprise, analyzing the business scenario of the Brazil.
BRAINSTORMING EMPRESARIAL ONSTORE
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; BENEDUZI, Gabriela Pereira; SOUSA, Stephany Rosa; SILVA, Wesley Passos Macena da
The idea of the project is that there is a ´storm of ideas´ using all the creativity without care too much about probability of achievement. The objective is more focused on the emergence of new businesses than actually doing it, but having the expectation that can come true. Many people can benefit from this project, as they would be able to visualize a business opportunity that can improve their lives, making them entrepreneurs of their own own business.
BRAINSTORMING EMPRESARIAL POUSADA PARAÍSO
(FUNDAÇÃIO DE ENSINO OCTAVIO DA SILVA BASTOS, 2023-06-20) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, . Rodrigo Simão da; MATOS, Ana Carolina Maldonado; CORDEIRO, Bruna Leticia; RABELO, Isadora Maiochi Bueno; SOUSA, Julia Ketlyn Gomes de; IDESTI, Maria Clara da Silva; ALVES, Maria Júlia Cristino
Pousada Paraíso will be created with the main idea of meeting summer demand and attract tourists in other seasons of the year, bringing comfort and leisure to families, with the intention of bringing appreciation to the city, increasing local tourism and meeting the needs customers at attractive prices. It aims to meet the desires by providing consumers with a unique and complete, has a complete structure for all families, with the idea of offering packages with tourist trips, it will always be looking for sustainability through balance in exploitation of natural resources and preservation of the environment, among the supplies of human needs. The main objective of Pousada Paraíso is to demonstrate how it was applied each article and also show that the company is something attractive and profitable throughout the year. Furthermore, on a personal level, it was extremely important as it demonstrated how to create a company from scratch, and learning step by step to create it and be successful. Strategic Management and Compliance: Assess the company's risks. code of conduct, which in this case would be the policy within the company. Diversity and inclusion, bringing a positive environment. Internal controls, which in this case would be the company's accounting records.
BRAINSTORMING EMPRESARIAL SD DISTRIBUIDORA
(FUNDAÇÃO DE ENSINO OCTAVIO BASTOS, 2023-06-01) CARIOCA, José Marcio; SIQUEIRA, Marcelo Ferreira; FORTES, Antonio Donizeti; COSTA, Rodrigo Simão da; MATOS, Ana Carolina Maldonado; MAIA, Alan Nascimento; GUILHERME, Alexandre Medeiros; ZAMBELLI, Carlos Varise; ELIZEU JUNIOR, Evandro; SILVA, Lucas Felipe da
Based on the ideas discussed among the team members, it was decided to open a beverage distribution company that includes alcoholic and non-alcoholic options such as soft drinks and energy drinks. The aim is to generate a discussion on the topic of new companies and entrepreneurship, based on concepts learned in Accounting Strategic Management, such as strategic management, starting a business, tax management and budget. The company, according to the proposal, follows a sustainable posture in favor of the environment environment and the use of recyclable and recyclable materials, reducing the impact environmental. In addition, the company works together to protect animals and life navy by reducing the amount of consumables. The project could benefit many people who might see it as a opportunity to take action and improve their lives. The company aims to promote clean production and protecting the planet through sustainable and conscious management. In addition, the company can explore the possibilities of social networks and digital marketing to publicize your products and services, attract new customers and strengthen the brand on the market.
Cenário Atual do Recursos Humanos Diagnóstico e Solução; Tendências para o RH do Futuro: Central de Soluções Imobiliárias
(UNIFEOB, 2022-10-14) MAUCH, Anelise da Silva; GONÇALVES, Jhenyfer Estevo; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
The execution of this project was based on the company Central Soluções real estate. For the reasoning, the subjects studied were used as a basis in this module: Performance evaluation, taught by Professor José Márcio From Rio. This discipline consists of the people management mechanism, which describes the performance of an employee or the entire team, through which it is possible to estimate the technical skills and conduct of employees. Also in the curriculum in this module, the Personnel Department discipline was present, this one, taught by the professor Danilo Morais Doval, being passed on knowledge related to the management of the company's employees, such as payroll administration, vacations, benefits, certificates, clocking and labor liabilities. In turn, the Leadership and Coaching, taught by Professor Almir Abreu, aimed at purpose to encourage self-knowledge and develop skills and new skills, encouraging the role of good leadership within the company, adding to the leader the ideal qualities so that he/she executes in a affirms its role. In Positions, Salaries and Career Plan, subject taught by Professor Danielle Rodrigues, had the purpose of formulating, forwarding and guide the career plan, and survey of positions and salaries. And Selection and Retention of Talents, taught by Professor Karina Strobel Castillo, who aimed to generate an exercise in calling and choosing within the organization.
Cenário Atual do Recursos Humanos Diagnóstico e Solução; Tendências para o RH do Futuro: Supermercado Delivery
(UNIFEOB, 2022-10-17) BOLDRIN, Douglas Henrique C.; OLIVEIRA, Guilherme Mariano de; IMAFUKU, Leonardo Correa; MOURÃO, Natan Peixoto P.; POZZER, Valter Gustavo Massaro; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
Our project consists of the analysis of the company Supermercado Delivery a application that allows consumers to make their purchases in some supermarkets in São João da Boa Vista without leaving the comfort of your home. Seeking to understand how the company works and the reporter how it performs in some aspects, such as its departments, how its People Selection works, how it leads its employees, how it evaluates them and etc. In order to demonstrate its strengths and weaknesses and how it can improve your points, if there is a path that leads to improvement and how you should carry out this path, keeping in mind a greater planning about your resources.
Cenário Atual do Recursos Humanos Diagnóstico e Solução; Tendências para o RH do Futuro: Vidraçaria e Serralheria de Alumínio Nossa Senhora Aparecida
(UNIFEOB, 2022-10-17) BRUN, Cristiane; EVARISTO, Daniel; SOUZA, Franciele; GOMES, João Pedro; OLIVEIRA, Wellington de; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
This scientific article aims to analyze the HR department of the company in question, for this module we chose a small company, to carry out the analysis and development of tools necessary to complement the company's sector. In order to make such an analysis possible, we have the study units that this module offers us, which are: Personnel Department, where we will be presenting the CBO of each employee, such as as the remuneration policy, making a detailed case study, thus relating, their respective values. Positions, Salaries and Career Plans, where we will be working on the entire consulting, salary research, careers and remuneration within the company. Thus managing to do a qualified job with good references.
Cenário Atual do Recursos Humanos Diagnóstico e Solução; Tendências para o RH do Futuro: Vidraçaria Santo Expedito
(UNIFEOB, 2022-10-14) GOMES, Lavínia Vilas Boas; PARMEZANI, Luana; PEDRO, Noély Vitória Lopes; TEIXEIRA, Paulo Octávio; ZANI, Rafaela Monteiro; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
This project aims to assess how personnel management is carried out in the company Vidraçaria Santo Expedito, located in the interior of the state of São Paulo and provide advice indicating improvements that can be made. For development, we rely on learning from five important units of study of the sixth module: Performance Assessment which is a tool of the management process that measures data analyzed in the assessment by competences. Positions, Salaries and Career Plan, where we mapped positions, direction of a career plan, and the question of salary research. Department where we approach the topic of CBO (Brazilian Occupational System) and the functions of each position, compensation policies, vacation, thirteenth, and overtime and labor laws and calculations. Talent Selection and Retention with the aim of creating recruitment and selection process, also discusses the selection system adopted by the company, as is the interview and the dynamics carried out during. And finally, Leadership and Coaching that aims to apply training to more and more develop skills.
CENÁRIO ATUAL DO RECURSOS HUMANOS DIAGNÓSTICO E SOLUÇÕES TENDÊNCIAS PARA O RH DO FUTURO
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2019-11-01) CASTILHO, Karina Strobel; CARIOCA, José Marcio; DOVAL, Danilo Morais; MARDONADO, Erick Jacoboski; RODRIGUES, Danielle; SANTOS JUNIOR, Jose Alcides dos; STREMEL, Luís Fernando Pacífico; OLIVEIRA, Lucas da Silva Benevides de; CABRAL, Maria Graziela Rodrigues
The study units worked on this semester were Assessment of Performance, Selection and Retention of Talents, Positions, Salaries and Career Plan, Administration of Personnel and Labor Obligations, and Training and Development. All subjects were important for the development of the project, with based on the explanations of the teachers and the themes of each subject we were able to obtain various information from the Google company, theme of our project. For example the charges and salaries of the company is basically elaborated through annual surveys and percentages, with no job mapping, as it is a high standard company, using nomenclature and definition, but teamwork and leadership, being able to be this is one of its weaknesses, the candidate selection process is extremely rigid and high standard of professionals, having a high standard of training and support to its employees, using the Assessment and Performance tool for better vision of your employees and company, having the use of feedbacks.
CENÁRIO ATUAL DO RECURSOS HUMANOS DIAGNÓSTICO E SOLUÇÕES TENDÊNCIAS PARA O RH DO FUTURO
(FUNDAÇÃO DE ENSINO OCTAVIO DA SILVA BASTOS, 2019-11-01) CASTILHO, Karina Strobel Castilho; CARIOCA, José Marcio; DOVAL, Danilo Morais; MARDONADO, Erick Jacoboski; RODRIGUES, Danielle; SANTOS JUNIOR, Jose Alcides dos; STREMEL, Luís Fernando Pacífico; OLIVEIRA, Lucas da Silva Benevides de; CABRAL, Maria Graziela Rodrigues
The study units worked on this semester were Assessment of Performance, Selection and Retention of Talents, Positions, Salaries and Career Plan, Administration of Personnel and Labor Obligations, and Training and Development. All subjects were important for the development of the project, with based on the explanations of the teachers and the themes of each subject we were able to obtain various information from the Google company, theme of our project. For example the charges and salaries of the company is basically elaborated through annual surveys and percentages, with no job mapping, as it is a high standard company, using nomenclature and definition, but teamwork and leadership, being able to be this is one of its weaknesses, the candidate selection process is extremely rigid and high standard of professionals, having a high standard of training and support to its employees, using the Assessment and Performance tool for better vision of your employees and company, having the use of feedbacks.
Cenário e Tendências do Setor de Recursos Humanos: Superfrio - Armazenagem e Logística Frigorificada
(UNIFEOB, 2022-10-17) AGUIAR, Beatriz Lorena de Assis; SOUSA, Mariana da Silva de; LOPES, Thais; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
The interdisciplinary project of the 6th administration module consists of making a analysis of the personnel department and human resources sector of the company, looking for evidence on which points the organization is getting right and which it needs to take decisions and improve, for better corporate development. Superfrio was chosen for the development of the project, as it is a recognized company in the market and to be present in our region, besides the fact that having a member of our team as an employee of the administrative sector, which facilitates access to information. At the José Marcio Carioca Performance Assessment study unit, aims to show the importance of evaluating the performance of employees within of the company, providing feedback to them, about what their strengths and weaknesses are, where they excel in what they do and when they need to present changes, for personal and professional development.
Gestão de Pessoas com Foco no Desenvolvimento Estrutural da Empresa: Mega Um Real
(UNIFEOB, 2022-10-17) COSTA, Lilian Mara; SOUSA, Maiara Daniele de; SOUSA, Marcele Fernanda de; PAULA, Maria Eduarda de; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
This study is about the implementation of a project of financial management of the company, enhancing the financial results from strategies to attract and retaining talent, along with inserting or improving the career plan and mapping of positions within the organization, determining the competencies necessary for each position, with the objective of optimizing the processes so that the company objectives are achieved. In this way, it is essential to manage and evaluate the performance of all employees involved, detecting indexes that measure the action, behavior and execution of activities. From this, it is possible to identify improvement and decision-making by the company's leaders and managers. The work also aims to present the structure of the personnel department, clearly depicting payroll management, benefits and management of labor liabilities. In view of this, the functions of the department staff contributes to decision making and ensures a legal relationship between employee and employer.
A Importância da Gestão de Recursos Humanos para Sucesso Empresarial: Hotel Pocinhos do Rio Verde
(UNIFEOB, 2022-10-17) SILVA, Fernando Candido da; ALVES, Isabelle Maria da Costa; PEREGRINO, Larissa Paula; VALENTE, Vinícius de Brito; MANZANO, Yanka Tavares; ANDRADE, Yohanna Karoline Costa; DOVAL, Danilo Morais; RODRIGUES, Danielle; CARIOCA, José Marcio; ABREU, Almir; CASTILLO, Karina Strobel
The main object of this project is the development of human relationships within the business environment, whether direct, through coexistence, or indirect, through payroll, careers program and others; between employees, members and guests of the Pocinhos do Rio Verde hotel. This enterprise was chosen during a discussion between the members of this interdisciplinary project, using aspects such as: the number of employees, the size of the hotel, its financial condition and how profitable it could be for the partners the suggestions and points of improvement that we, students of administration of UNIFEOB, we observed during the evaluation period of the company.
A Importância da Retenção de Talentos no Panorama Atual de Mercado Estudo de Caso Baseado na História de Fábio
(UNIFEOB, 2022-10-18) MORAS, Daiana; ALVES, João Paulo; BELCHIOR, Sandro Isaac Marusso; BATISTA, Dirceu Fernandes; CARIOCA, José Marcio
This article guides us on the importance of retaining talent within organizations, where ensuring that the company will keep good employees is extremely important for its future. In the text, concepts and tools used to evaluate the performance of employees will be presented, so that it makes it possible to raise the performance of employees in a degree of excellence, aiming at their main qualities, based on a case study that took place in the city of São João da Boa Vista, Sao Paulo. Methodologies adopted by companies qualified as the best companies to work for (GPTW) will also be described in the text. The result we intend to obtain with this document is to increase opportunities for employees within the organization they work for, making companies pay greater attention to those seeking professional development.
Inteligência Artificial nas Empresas
(Centro Universitário da Fundação de Ensino Octávio Bastos, 2021-11-30) REZENDE, Andriel de Oliveira; COSTA, Maria Elisa Alves; SILVA, Marisa Graziela; CARIOCA, José Marcio
Artificial Intelligence has its era determined by the appearance of a distinct type of organization, designed for a workplace fond of digital networks. This new organization can be described by a chain in order to leverage an interconnected foundation of data and quickly favor the deployment of artificial intelligence, resulting in significant growth in learning. Established companies take a stand against the rise and advancement of new competitors who have opted for the use of artificial intelligence, using strategies such as attacking and disclosing the negative points and their disadvantages to consumers, when they cannot succeed in doing so, some companies seek to change their operations, modify and digitize many of their own systems. It is critical not only to take into account the technological feasibility of the necessary innovation or the scalability of the operating model in an enterprise, the best leaders must take into account the way their increasingly digital companies impact the communities around them and must consider the social implications and more difficult ethics.