Browsing by Author "Borba, Leandro Nicolau"

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    Desenvolvimento Econômico e Empresarial
    (Fundação de Ensino Octávio Bastos, 2020-11-30) Borba, Leandro Nicolau; Bescaino, Carlos Henrique; Valverde, Julia do Prado; Venâncio, Elaina Cristina Paina; Marcondes, Renata Elizabeth de Alencar
    The objective of this Integrated Project is to analyze some factors of the economy and how they affect the company's activities, such as: Development and Growth; GDP; The Organizational Environment and the External Market; and how they affect the company's activities positively and negatively. To achieve its purpose, the company KLABIN S/A, made an extremely necessary decision to carry out a theoretical review on forms of competitiveness, weapons and fields of competition, competitive strategies, their determining factors, forms and patterns of competition.