Browsing by Author "Blotta, Fernanda Farnetane"

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    Análise Sustentável
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Toesca, Alessandra Ribeiro; Masirevic, Ianka Lima; Souza, Larissa Cristina dos Santos de; Bertolin, Luis Gustavo; Almeida Filho, Celso Antunes de; Blotta, Fernanda Farnetane; Menardi, Márcio Ângelo; Zani, Mateus Amoedo; Oliveira, Michele C. Souza C. de
    This academic work aims to analyze the sustainability process of a particular company, where we will seek to view the behavior of this company from different angles. Showing the main procedures used, as well as, if there was qualification of the employees and which sectors are in cooperation. The areas analyzed for better understanding were: Environment Society and Economy. A survey was done a questionnaire was applied to the analysis for a company representative for each sector. With the answers of each one of them, it was possible to analyze that the process of sustainability is occurring gradually. In both, the employees went through training and put into practice every day the guidelines in the accomplishment of their tasks. Thus it can be concluded that the company and its employees seek to fit.
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    Análise Sustentável
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Camacho, Gabriela Alves; Alves, João Paulo; Moreira Junior, Josué Alves; Belchior, Sandro Isaac Marusso; Almeida Filho, Celso Antunes de; Blotta, Fernanda Farnetane; Menardi, Márcio Ângelo; Zani, Mateus Amoedo; Oliveira, Michele C. Souza C. de
    In this academic paper we will evaluate the concept of sustainability in relation to a particular company, where we will look at different angles as the company. It behaves in relation to the environment, economy and society, working with an integration of all the subjects studied in the semester, and thus forming the integrated project.
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    APRESENTAÇÃO SOBRE RESPONSABILIDADE SOCIAL SENAI - SJBV
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Fonseca, Eduardo Riquena; Assi, Leonardo A Moreira; Correa, Lucca Avesani; Tavares, Ricardo Ribeiro; Zani, Mateus Amoedo; Menardi, Angelo Márcio; Blotta, Fernanda Farnetane; Almeida Filho, Celso Antunes de; Oliveira, Michele C. Souza C. de
    Our purpose is to expose the social responsibility of the company, exposing its activities, concerns and role in the face of awareness regarding the concept of social responsibility.
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    Apresentação sobre Sustentabilidade
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Silva, Ana Carolina Braga Amâncio da; Tossini, Brenda; Nunes, Joyce Guimarães Castro; Leite, Patrícia Gabrieli; Almeida Filho, Celso Antunes de; Oliveira, Michele Cristina Souza Achcar Colla de; Zani, Mateus Amoedo; Blotta, Fernanda Farnetane
    Sustainability is a conscious way of using resources today, with concern not to cause harm in the future, according to the Brundtland Report - Our Common Future (HARLEM; Gro, 1991, p.46) defines sustainability “He who meets the needs of the present without compromising the possibility of future generations in meeting their own needs. ”
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    APRESENTAÇÃO TÉCNICA SOBRE RELAÇÃO SOCIAL ECONOMICA E AMBIENTAL DE UMA EMPRESA
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Batista, Ester Caroline; Bueno Filho, Eduardo F.; Fonseca, Franciele; Miranda, José Abílio; Santos, Tiago Pereira; Vasconcellos, Marcelo; Oliveira, Michele C. Souza C. de; Menardi, Márcio Ângelo; Zani, Mateus Amoedo; Almeida Filho, Celso Antunes; Blotta, Fernanda Farnetane
    Natura is a solid company in the national and international market in the field of cosmetics, with its headquarters located in Cajamar interior of São Paulo, about 20 km from the capital. Today the company has an advanced information system, both internal and external, from just basic information to more complex information, where top executives can find information about the company to invest their capital.
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    APRESENTAÇÃO TÉCNICA SOBRE RELAÇÃO SOCIAL, AMBIENTAL E ECONOMICA DE UMA EMPRESA
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Costa, Daniel Evaristo da; Grava, Gustavo Henrique de; Souza, Lívia Maria Lourenço de; Estevam, Vanessa Baldo; Almeida Filho, Celso Antunes de; Blotta, Fernanda Farnetane; Menardi, Márcio Ângelo; Zani, Mateus Amoedo
    We chose Unifeob because it is visibly a sustainable institution! One of the most visible ways is by the environment around it, preserving a large green area, the institution can bring several native animals near it, as well as bring welfare to people who spend their time there, both students and collaborators.
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    CBS Distribuidora de Produtos Farmacêuticos
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Sousa, Ana Teresa de; Jorge, Douglas Donizete; Domingos, Edielson Natanael; Pereira, Marcela Alves; Araujo, Maria Fernanda Leite dos Santos; Almeida Filho, Celso Antunes de; Blotta, Fernanda Farnetane; Menardi, Márcio Ângelo; Zani, Mateus Amoedo
    This work aims to present a research about the company CBS Distribuidora Farmaceutica. The focus of the research is to know if the company is sustainable, so we try to understand its three sides: economic, social and environmental.
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    Diagnóstico de Marketing
    (Fundação de Ensino Octávio Bastos, 2019-06-30) Marques, Cananda Maria David; Combi, Franciele; Martins, Heloisa da Silva; Moreira, Paulo Augusto Américo; Guimarães, Thiago Elias Paulino; Silva, Marcelo Alexandre C. da; Mardonado, Erick Jacoboski; Blotta, Fernanda Farnetane; Venancio, Elaina Cristina Paina
    The integrated project aims to integrate all the content that was obtained during the classes, either through the educators or the material, and extract the marketing content and its derivatives from the company, analyze, contextualize, thus reaching the final goal.
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    Diagnóstico de Marketing
    (Fundação de Ensino Octávio Bastos, 2019-06-30) Julio, Anderson de Almeida; Dias, Bhrayann da Silva; Pereira, Marcela Alves; Rodrigues, Matheus Celestino; Morgado, Oscar dos Santos Marcelino; Cavalari, Otavio Henrique Miguel; Silva, Marcelo Alexandre C. da; Mardonado, Erick Jacoboski; Blotta, Fernanda Farnetane; Venancio, Elaina Cristina Paina
    Due to the difficulties in the last company chosen by us, we decided to make about a company widespread in Brazil and worldwide, ADIDAS. Our goal is to develop the skills of each discipline and unite them for the ultimate goal of presenting detailed work on the company.
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    DIAGNÓSTICO DE MARKETING DA BOMBRIL
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Custodio, Aline Marie; Costa, Larissa Quintino; Oliveira, Matheus; Santos, Natalia; Cunha, Tatiane; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick J.; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    In this module we will be presenting pertinent data to Bombril S / A, a leading company in the Brazilian hygiene and cleaning market for over 69 years. Decision making when choosing the company was how she became an icon when buying the steel sponge (chief product). The team's goal is to delve into the company's marketing issues.
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    Diagnóstico de Marketing da Cacau Show
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Farias, Aline Cunha de; Oliva, Atila Caroline Quirino; Ilheo, Diogo Henrique; Menardi, Gabriel; Bernardini, Maicon Araújo; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick J.; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    This project aims to perform a marketing diagnosis at the Company Cacau Show, which we chose due to its rapid growth in the market, and also for the variety and quality of products offered to consumers.
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    DIAGNÓSTICO DE MARKETING DA CLARO TELECOM PARTICIPAÇÕES
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Silva, Ariane da; Hurzi, Débora Cristina; Souza, Jéssica Aline Vitorino de; Fabiano, Patrícia; Silva, Pedro Paulo Felisberto da; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick J.; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    We aim in this project to demonstrate the elaboration of a marketing diagnosis of the company "Claro SA", we chose this company because we believe that we would find a lot of information according to the proposal, it is having to reinvent itself in this time of advanced technologies, so it will help us understand the strategy issue.
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    DIAGNÓSTICO DE MARKETING DA COCA-COLA
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Silva Junior, Antonio Pereira da; Benutti Neto, David; Milanez, Débora Ribeiro; Alves, Kaique Ferreira Bordão; Ribeiro, Natália Capecci; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick J.; Garritano, Guilherme Augusto; Venancio, Elaina Cristina Paina
    We present at this stage, the realization of a Marketing Diagnosis in the company Coca Cola, in order to analyze, evaluate and understand its operation in that company. We chose Coca Cola because it is a company with over 100 years of experience, history and that throughout its trajectory has had several errors and hits in its marketing strategies, we also have situations where the brand has declined in drastic attitudes (New Coke) and others where its extreme hits marked several generations (Dates commemorative slogans, jingles, advertisements, etc.).
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    DIAGNÓSTICO DE MARKETING DA GOL LINHAS ÁEREAS
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Ferreira, Ana Cristina Domingos; Dias, Eryk Sarabello; Mazoneto, Rafaela Cristina; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    This project has as main objective to make a diagnosis about the marketing scenario of the company Gol Linhas Aéreas Inteligentes, or simply Gol. For this, the project is divided into five parts segmented by marketing subdivisions.
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    DIAGNÓSTICO DE MARKETING DA NETFLIX
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Draib, Bruno de Oliveira; Silva, Bruno Seixas da; Aliende, Elisa Ramos; Contini, Everton Batista; Nunes, Heloíse Viviurka; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Venancio, Elaina Cristina Paina
    The company selected was Netflix, which today is the largest provider of streaming video services in the world. His choice was due to the fact that today, his marketing sector is one of the best in the Brazilian market and in the world. Its strategies are considered innovative, and its production creates original content, always knowing what your consumer is looking for in your service, as well as their interaction on social networks and strategies used to attract new customers. Through this paper we will present a little of what Netflix is, what its strategies are, and why it has become a worldwide phenomenon. Not only for their service, but for their interaction and respect for the public.
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    DIAGNÓSTICO DE MARKETING DA SANTA CLARA TURISMO
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Santiago, Elyane dos Santos; Santos, Leonardo Fernandes dos; Borges, Matheus Melchiori; Gonçalves, Natalia Ines; Fernandes, Samanta Eduarda; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick J.; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    The company chosen for this project was Alderigi Viagens e Turismo LTDA, located in the city of Vargem Grande do Sul, interior of São Paulo. It was founded in 1995 by Roberto Carlos Carvalho Borges and Arnaldo Borges. We opted for this company because there is currently no marketing planning, so we will be able to show the importance of the area for its development and suggest ways for the company to develop.
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    Diagnóstico de Marketing do Carrilhão Informática
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Simão, Flávia Maria Cruz; Silva, Juliana Rodrigues da; Tozatto, Kelli Cristina; Vieira, Pedro Henrique Toniete; Yan, Ygor; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    The project was designed with the objective of verifying the marketing action within the company Carillon Informática, with the plan to analyze and identify its application and suggest points of improvement.
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    Elaboração de um Diagnóstico de Marketing
    (Fundação de Ensino Octávio Bastos, 2017-11-30) Blazzi, Alexandre; Domingos, Diego; El Baba, Dunia; Ketura, Helen; Alexandre, Marcelo; Blotta, Fernanda Farnetane; Mardonado, Erick Jacoboski; Garritano, Guilherme Augusto; Paina, Elaina Cristina
    This work was developed with the general objective of identifying the marketing activities carried out by a clothing company in Rio de Janeiro - RJ, in the second semester of 2017. We tried to diagnose the validity of these activities, the various ways that it It works, through marketing, to stand out in the market and conquer its target audience and its work mechanisms.
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    Sustentabilidade
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Ferreira, Leandro Lago; Freitas, Luís Dias Gustavo; Silva, Rafael Borges da; Santos, Ricardo Ferreira dos; Paína, Sara Carvalho; Palma, Tainá Nassar; Menardi, Márcio Ângelo; Blotta, Fernanda Farnetane; Almeida Filho, Celso Antunes de; Oliveira, Michele C Souza C de; Zani, Mateus Amoedo
    The concept of enterprise, according to Rubens Requião (2011), is defined by the unit that produces goods or services, in view of the development of economic activities aiming at profit. It also brings together three factors of production of the utmost importance to the economic system, the land factor - represented by natural resources - the capital factor - represented by money, machinery, equipment and technology - and the labor factor - represented by the human factor. Its economic system is generated by the social function, and ultimately the income generation that contributes to family income. It is also a factor organization that combines various elements such as primary or extractive, secondary or transformation systems and ultimately tertiary or service provider. It is a particular creation, having its own characteristics, features, and goals.
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    Sustentabilidade
    (Fundação de Ensino Octávio Bastos, 2017-06-30) Ferreira, Leandro Lago; Dias, Luís Gustavo Freitas; Silva, Rafael Borges da; Santos, Ricardo Ferreira dos; Paina, Sara Carvalho; Palma, Tainá Nassar; Menardi, Márcio Ângelo; Blotta, Fernanda Farnetane; Almeida Filho, Celso Antunes de; Zani, Mateus Amoedo; Oliveira, Michele Cristina Souza Achcar Colla de
    The concept of enterprise, according to Rubens Requião (2011), is defined by the unit that produces goods or services, in view of the development of economic activities aiming at profit. It also brings together three factors of production of the utmost importance to the economic system, the land factor - represented by natural resources - the capital factor - represented by money, machinery, equipment and technology - and the labor factor - represented by the human factor. Its economic system is generated by the social function, and ultimately the income generation that contributes to family income. It is also a factor organization that combines various elements such as primary or extractive, secondary or transformation systems and ultimately tertiary or service provider. It is a particular creation, having its own characteristics, features, and goals.