Browsing by Author "ARAUJO, Maria Victória Vallim"
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Item Desempenho em Recursos Humanos: Nestlé S.A(Fundação de Ensino Octávio Bastos, 2022-11-30) TEOFILO, Franciane N. P. Luiz; SILVA, Letícia Stivanin Spinosa; ARAUJO, Maria Victória Vallim; RAMOS, Verônica Cristina; BUENO, Leonor CristinaPerformance evaluation has become common in any organization, as it is like a human performance evaluation. Consumers are increasingly demanding, and because of this, companies need to raise their level of training to keep customers.Item A marca e o consumidor: Natura(Fundação de Ensino Octávio Bastos, 2022-07-06) TEOFILO, Franciane P. N. Luiz; SILVA, Letícia Stivanin Spinosa; ARAUJO, Maria Victória Vallim; RAMOS, Verônica Cristina; SILVA, Marcelo Alexandre Correia daA company's brand can be considered as its identity. Since the Middle Ages, in Egypt, people used symbols to identify their products, and until today we use these methods to guarantee the buyer the quality of the product, to show that it is a serious job and satisfaction to buy from the same company again. customer searches for merchandise place your factory as the main choice in decision making.Item Os quatro ''P'' do Marketing: Soufer Industrial LTDA(Fundação de Ensino Octávio Bastos, 2022-07-14) TEOFILO, Franciane P. N. Luiz; SILVA, Letícia Stivanin Spinosa; ARAUJO, Maria Victória Vallim; RAMOS, Verônica Cristina; SILVA, Marcelo Alexandre Correia daThe 4ps of Marketing, also known as Marketing Mix, is composed of: product (everything that is offered to the customer), price (in addition to price, the positioning of value), place (distribution) and promotion (dissemination). These 4 pillars of marketing serve to help make better decisions for the company. Soufer Industrial uses these techniques to continue growing in the market.